Back to jobs
New

Digital Product Manager IV

Salt Lake City

 

Welcome to the Traegerhood: 

Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we’re fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you’re a team player who’s dedicated to delivering top-quality results every day, then we want you to come cook with us. 

What You’ll Do: 

Traeger is seeking an experienced Senior Product Manager to own digital product strategy and roadmap across the Traeger App (iOS, Android, Watch) and Traeger.com. This role is central to our growth strategy: the app is a primary lever for increasing engagement, cook frequency, loyalty, and lifetime value (LTV) across the Traegerhood, while Traeger.com is our front door for brand storytelling and product education. You'll own a unified roadmap spanning app (~70%) and web (~30%). On the app side, that means shipping differentiated features that keep Traeger the best-in-category, highest-rated cooking app experience. On the web side, it means sharpening brand storytelling and product education, so visitors understand what we offer, why it's worth buying and guiding them to their quickest path to purchase. Across both, you'll partner closely with Engineering (Mobile, Web, Cloud, IoT, Firmware, QA), Design, Consumer Insights, Marketing, and Customer Experience to turn that strategy into shipped work. 

 

How You’ll Help Us Win: 

  • Consumer-Led Product Vision & Strategy. Together with our Insights & Innovation team, contribute to and evangelize our digital product vision, strategy and roadmaps with a relentless focus on our balancing consumer need, technical execution, and business goals. 
  • Drive the Cross-Platform Roadmap. On Mobile Apps, own a roadmap that moves engagement, retention, cook frequency, and lifetime value. On Traeger.com, define and execute a product vision that tells our brand story, clarifies our offering, and removes purchase friction. 
  • Lead Cross-Functional Delivery. Partner with Product, Engineering (Mobile, Web, Cloud, IoT, API, Firmware, QA), Design, Consumer Insights, Marketing, and Customer Experience to take strategy from concept to launch. 
  • Eternal Advocate for the Consumer. Partner with Consumer Insights Research team to design and execute mixed method quantitative and qualitative research with customers, retailers, and ambassadors to validate roadmap bets. 
  • Market Analysis. Stay current with industry, product, and market trends to identify potential ideas and disruptors based on opportunity and/or threat. 
  • Make Data-Driven Decisions. Build a working command of app and web analytics — engagement, retention curves, conversion funnels, app store ratings and reviews — to prioritize and defend the roadmap. 
  • Delivery Excellence. Ensure high-quality deployments by performing user acceptance testing as well as managing the communication and feedback loop with our Beta App communities. 
  • Stakeholder Alignment. Represent App and Web strategy to cross-functional and leadership stakeholders translating consumer need, technical trade-offs and business priorities 
  • Apply AI With Judgment. Use AI tools to accelerate research synthesis, spec writing, and data analysis, and know where AI can meaningfully differentiate our product experience versus where it’s a shiny buzzword. 

 

What You'll Need to Succeed: 

  • 6+ years of product management experience, including ownership of a consumer-facing mobile app and/or e-commerce or brand website roadmap 
  • A track record of driving measurable engagement, retention, or lifetime value (LTV) outcomes 
  • Experience managing a multi-platform roadmap (iOS, Android, and Web) with competing priorities 
  • Working knowledge of connected/IoT hardware products with Cloud and Firmware integration is a strong plus 
  • Passion and empathy for understanding user needs and improving user experience  
  • A keen eye for design and a strong point of view on digital product and user experience 
  • Strong analytical skillset; comfortable turning engagement and funnel data into prioritization decisions 
  • Practical fluency with AI tools (e.g., Copilot, Claude, etc.) to accelerate PM workflows, plus working knowledge of AI/ML capabilities and limitations sufficient to scope AI-powered features with Engineering and Data Science 
  • Excellent stakeholder management and executive communication skills 
  • Entrepreneurial, ownership-driven, and able to thrive in a fast-paced, evolving environment 

Why You Will Love Working Here: 

  • Be part of the most disruptive force in outdoor cooking 
  • Join a true team working towards a common goal 
  • Culture of risk-taking, innovation, & quality 
  • So. Much. Food. 
  • Have an outdoor lover’s paradise in your backyard 
  • Full medical/dental/vision package to fit your needs 
  • 401k to help you plan for the future 
  • Tuition reimbursement 
  • Individual professional development programs & initiatives to help you grow professionally 
  • Great discounts on all things Traeger 
  • Did we mention all the food? 
Traeger may use AI tools for resume-screening purposes.

Create a Job Alert

Interested in building your career at Traeger Grills? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Traeger Grills’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 07/31/2029

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.