Paid Social Manager

Are you passionate about creating strong social media strategies? Are you truly social-savvy, and up to date with the latest trends in Meta, TikTok and other upcoming social platforms? Do you love to drive acquisition, conversion, and revenue through paid social initiatives? If so, this opportunity is for you!

Job Purpose

As the Paid Social Manager at Travix, your primary objective is to own, drive and support the strategic development and execution of Paid Social roadmap for multiple travel brands (e.g. Cheaptickets; Flugladen, BudgetAir,). You will be responsible for driving traffic, acquisition, and conversion through full funnel strategy and campaign optimization, while ensuring alignment with business objectives and goals.

Core tasks and responsibilities

• Owning the strategy, roadmap and execution of the paid social channel, including planning, budgeting, set-up, and performance reporting against key KPI’s (Revenue, Margin, ROAS)
• Develop and oversee a full funnel approach, taking into consideration the different stages of the customer journey
• Partner closely with our eCom on campaign calendar and channel activations
• Partner with Design and develop a testing roadmap for high performing assets, ensuring creative is tailored to platform best practices and specific funnel goals
• Creating and scaling creative content in Smartly
• Identify new trends and innovation in the area of social media and implement where relevant
• Leverage AI tools and machine learning to improve our campaign performance, uncover deep audience insight and drive operational efficiency.

What you bring to the table

• A minimum of 5 years’ experience in a similar role in Paid Social, preferably in travel/air industry, and/or large sized company
• You are truly social-savvy: fully up to date with the latest trends, developments, and features across all major social media platforms. You keep a close eye on new releases and know exactly how to leverage them to reach and engage our target audience.
• Hands-on experience working with platforms like Meta, Smartly and TikTok (other platforms like Pinterest, Snapchat & Reddit is a plus)
• Technical knowledge of feed management tools like Channable
• Proven track record in paid social marketing, execution and optimization, with a focus on driving acquisition, conversion, and revenue.
• Experience in analysing and reporting of performance in web analytic tools like GA4
• Excellent communication and collaboration skills, with the ability to effectively communicate with stakeholders at all levels.
• Fluent  in Dutch and excellent verbal and written communication skills in English. French and German is a plus.

What you can expect from us

🕒 Enjoy the flexibility and life balance of hybrid work where each team aligns on their minimum number of days in office to foster collaboration and meet the team's needs.

🏖️ Possibility to work up to 90 days from abroad (depending on your job function)

✈️ 31,5 days of paid leave, so plenty of time to enjoy your travels!

👥 Flat hierarchy where your voice can be heard, welcomed and appreciated at all levels in the organization - where people can thrive, be creative and ultimately build their own legacy within the company.

🌍 A diverse and multicultural working environment. Our global team has over 50 different nationalities and we embrace everyone’s authenticity. 

🤝 A company-sponsored volunteer day, dedicated to giving back to our community and making a positive impact together
🎓We have proven to grow people internally and we offer many internal development courses to keep on learning and growing.

🧠 Well-being support with free, confidential access to OpenUp’s psychologists, self-help tools, and masterclasses.

🎁Amazing benefits, such as covered commuting costs, ClassPass subscription/membership and a lease bike plan.

📍Discover our Bijlmer Arena office in Amsterdam, surrounded by the city's second-largest shopping area, a vibrant cultural scene, diverse lunch options, and just one easy connection away from Amsterdam Central Station. Office amenities include car parking, secure bike storage, a pool table and more.

🍎🍺Free fruit, healthy snacks, team drinks and company events.

About Travix

Travix is one of the leading global online travel agencies managing an extensive portfolio of travel focused websites operating under the brand names CheapTickets, Vliegwinkel, BudgetAir, Vayama and Flugladen. In 2020 we took our next step, becoming part of the Trip.com Group, one of the largest online travel companies in the world, consisting of Trip.com, Ctrip, Skyscanner, Travelfusion, Make my Trip and Qunar. Travix operates in over 20 countries in 5 continents, so a global mindset comes naturally. Our purpose is ‘the next journey at your fingertips’, which goes for our customers and employees. We bring together passionate people, global partners, cutting-edge technology and an innovative platform to deliver our customers' best end-to-end booking experience. With a  strategic vision and the resources and stability of the Trip.com Group, we provide an international playground where our employees can truly impact the future of traveling.

Make your career at Travix

If you share the same values as we do, you are just as passionate and ready to build your own legacy, we would love to hear from you!