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Marketing Manager, Picnic - Los Angeles

Los Angeles

At Picnic, we’re reinventing the way employees experience lunch at work. By partnering with top local restaurants and batching hundreds of orders, we make it easy for companies to offer high-quality, individually packed meals, without fees or tips. Our mission is to create a seamless, affordable, and joyful lunch experience that benefits both employees and employers.

We’re looking for a strategic & creative Marketing Manager in Los Angeles to help fuel Picnic’s next stage of expansion. You’ll be the engine behind our campaigns, from launching smart paid ads to building landing pages that actually convert.

This role is perfect for someone who’s hands-on, creative, and data-obsessed. You’ll dream up fresh campaigns, roll up your sleeves to make them happen, and then dig into the numbers to see what worked (and what didn’t). If you’re equally excited about crafting a killer Google Ads campaign as you are about building out a nurture flow in HubSpot, you’ll feel right at home.

You’ll collaborate across the team, work closely with tech to optimize digital experiences, and own the playbook for how Picnic attracts and grows both our eater and restaurant audiences.

 

What You’ll Do:

  • Run and refine marketing campaigns across email, digital, content, paid media, and events.
  • Manage paid campaigns (Google, LinkedIn, Facebook) and constantly optimize for performance.
  • Build and launch landing pages with the tech team that turn clicks into customers.
  • Drive lead generation and nurture programs that fuel our growth engine.
  • Create standout content — from case studies and decks to ad copy, blog posts, and emails.
  • Track performance data, uncover insights, and turn them into action.
  • Launch full-funnel campaigns that build awareness, drive acquisition, and keep people coming back.
  • Keep us ahead of the curve with fresh marketing ideas and growth experiments.

What we’re looking for:

  • 5–7 years of marketing experience, ideally in a high-growth or tech-driven environment.
  • Proven track record running multi-channel campaigns that actually moved the needle.
  • Hands-on experience with Google Ads, LinkedIn Ads, Google Analytics, HubSpot (or similar).
  • Strong analytical skills: you know how to dig into data and pull out the “so what”.
  • A knack for writing: whether it’s blog posts, ad copy, or email subject lines.
  • Strong project management skills (you can juggle a lot, and still hit deadlines).
  • Experience with lifecycle/email automation is a plus.
  • A mix of creativity and analytical horsepower: you can tell a story and prove the impact.

 

Why join us 

  • Drive real impact: Be part of building the operational engine behind a fast-growing startup that’s redefining how work gets done.
  • Own your city: Take full ownership of your city’s performance and see the direct results of your ideas and execution every single day.
  • Work with purpose: Join a mission-driven team focused on making the workplace experience better for thousands of people.
  • Grow with us: At Picnic, there’s room to grow—personally and professionally—as we scale and take on new challenges together.



What else you need to know 

This role is based in our Los Angeles office. As a company driven by innovation and continuous change, close collaboration is essential. We’re constantly reimagining our industry, creating new products, and refining our processes, and we do our best work together. That’s why all of our office-based teams work onsite, five days a week. 

 

Ready to join us as we serve those who serve others? 

 

#LI-Onsite

 

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