Senior Product Manager, Insightly
We’re a results focused, customer-obsessed company motivated by our passion for empowering digital marketers to achieve success with their campaigns. With intuitive landing page builders and a comprehensive suite of AI-powered features, our Conversion Intelligence platform helps you grow smarter.
Our team's technical expertise and creativity work together to drive our mission forward every day. We strive to be a workplace of inspired minds by fostering an environment where innovative thinking is encouraged, and where everyone is given the opportunity to grow and contribute to the achievement of their goals. We aim to continue being an innovative and inspiring company that both our customers and employees admire—and we invite our future team members to join us!
Unbounce, the leader in landing page and conversion intelligence, is expanding its impact with Insightly, the powerful CRM built for growing businesses. Insightly empowers sales, marketing, and project teams to build lasting customer relationships, close more deals, and scale faster.
Insightly empowers sales, marketing, and project teams to build lasting customer relationships, close more deals, and scale faster. We're looking for a seasoned product leader with a deep understanding of the MarTech landscape to drive the evolution of Insightly and deliver innovative solutions for our customers.
About the Role:
As a Senior Product Manager, you'll be a key player in shaping the future of Insightly, including our CRM, marketing, and customer service platforms. You'll manage the product roadmap, working collaboratively with cross-functional teams to deliver high-impact features and enhancements that drive customer satisfaction, retention, and business growth.
What You'll Be Doing:
- Own the Vision: Develop and evangelize a compelling product vision for Insightly, aligning with Unbounce’s overall strategy and the evolving needs of the MarTech industry.
- Lead with Data: Drive product discovery through market research, customer interviews, competitive analysis, and data-driven insights. Translate your findings into clear requirements and actionable plans.
- MarTech Mastery: Leverage your deep understanding of the MarTech landscape to identify opportunities for integration, automation, and innovation within Insightly. Stay ahead of industry trends and competitive offerings.
- Collaborate Fearlessly: Work hand-in-hand with design, engineering, marketing, sales, and customer success to ensure a seamless product development and launch process.
- Measure & Iterate: Define success metrics, track product performance, and champion a culture of continuous improvement and experimentation.
What We're Looking For:
- Proven Experience: 5+ years of product management experience in B2B SaaS, with a strong background in MarTech (marketing technology) and CRM platforms. Experience with lead nurturing, marketing automation, or sales enablement tools is a significant plus.
- Technical Acumen: Technical Acumen: Solid understanding of SaaS technologies and architectures, especially as they relate to CRM, MarTech, and customer service platform integration.
- Data-Driven: Ability to gather, analyze, and interpret data from various sources (e.g., CRM analytics, marketing attribution, user behavior, customer service metrics) to inform product decisions.
- Customer Empathy: Deep understanding of the needs and challenges faced by sales, marketing, and project teams, especially within the SMB market.
- Communication & Influence: Excellent communication skills, both written and verbal, with the ability to influence stakeholders at all levels.
- Passion for Growth: A drive to learn, innovate, and make a real impact in the fast-paced world of MarTech and CRM.
Bonus Points For:
- Experience with marketing attribution modelling.
- Familiarity with data privacy and compliance regulations (e.g., GDPR, CCPA).
- A knack for turning complex MarTech concepts into simple, user-friendly experiences.
What's in it for You:
- Be part of a dynamic, high-growth company that's shaping the future of marketing technology.
- Collaborate with a talented, passionate team of marketers, designers, and engineers.
- Make a meaningful impact on the lives of thousands of digital marketers worldwide.
- Competitive salary, comprehensive benefits, and flexible work arrangements.
- Opportunities for professional development and career growth.
💵 Compensation range
- $115,547 - $150,000 CAD
🤝 Flexibility and time off
🩺 Health and wellness
🎓 Growth
🌟 More perks!
Share our values:
- Customers First
- Results Focused
- High Velocity Decision Making
- Bias for Action
- Value Individuality
Sound Like You?
If you're ready to join a team that values innovation, customer obsession, and a sprinkle of fun, we want to hear from you. Apply today and help us build the next generation of AI-powered marketing tools!
We Value Individuality!
In the Unbounce family of companies (Unbounce, Insightly, LeadsRX), we want every employee to be excited to bring their full, authentic self to work. When you bring your unique experiences, background, knowledge, perspective, and self-expression while embracing the same from others we learn from each other. We innovate and co-create an environment where team members can do the best work of their careers. We’re bolder and more brilliant together.
We’re dedicated to ensuring each team member feels a sense of belonging, feels safe, cared for, respected and valued for who they are, and trusts that their unique voice is heard, embraced, and meaningfully contributes to decision-making. We’re committed to equitable employee experience, opportunity, pay and support for every employee regardless of gender identity or expression, race, ethnicity, family or marital status, religion, socio-economic status, veteran status, national origin, age, sexual orientation, education, disability, or any other characteristic that makes you unique.
We have no tolerance for sexism, racism, xenophobia, homophobia, transphobia, ableism, ageism, or any other forms of hateful/harmful discrimination and we’re taking action against unequal pay in our community through leading the #PayUpforProgress movement.
If you require any accommodations or support during the recruitment process, please email us at careers@unbounce.com.
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