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Digital Marketing Coordinator

Brooklyn, NY

Who We Are

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters’ music distribution platform and its deep ties to brands, UnitedMasters enables independent artists and change-makers to grow and earn unlike any other platform.

The UnitedMasters team is made up of musicians, marketers, engineers, and storytellers with backgrounds from YouTube, SoundCloud, Pandora, Facebook, Uber, Dropbox, Complex, VICE, and more. We work hand in hand with the award-winning creative teams that forge those innovative partnerships at Translation (our in-house creative advertising agency).

We are looking for a Digital Marketing Coordinator to join UnitedMasters! Please note that this role is a Hybrid role: three days in office and two days remote.


What You'll Do

The Digital Marketing Coordinator is an entry-level Digital Marketer that assists the Digital Marketing Director with related tasks. This role includes administrative tasks, conducting market research, and assisting on all Digital Marketing campaigns for the Artist Marketing team. The candidate should be a team player and a lover of all things music and social media.

  • Assist and coordinate social media, content development, streaming marketing, digital advertising and social media development for exclusive artist roster 
  • Support Digital Marketing Director and Marketing Lead on reporting analytics to measure effectiveness of campaigns and make informed recommendations.
  • Coordinate with the Marketing team in conceptualizing and implementing effective influencer and digital advertising campaigns
  • Test, assess and update best practices to increase consumption and fan engagement. 
  • Brainstorm and execute campaigns that uniquely leverage UnitedMasters network of influencers to promote priority releases. 
  • Develop a reputation as a go-to positive person who is constantly resourceful with a great attitude.
  • Attend company meetings in connection with assigned projects, take thoughtful and thorough notes, and provide the team with timely feedback and follow-up regarding any action items
  • Work between internal departments to execute and bring to life marketing assets
  • Implement marketing strategies across Facebook, Twitter, YouTube, Instagram, Snapchat, TikTok and other online destinations
  • Construct artist social platform analysis, optimizations, and brainstorms through analytical deep dives
  • Set up vendors and process invoices
  • Organize, catalog and distribute all release assets

Knowledge, Skills and Abilities

  • Entry level knowledge of music streaming landscape
  • Basic knowledge of experience with social platforms' latest updates and features.
  • Excellent written and verbal communication skills.
  • Must be able handle taking on weekly tasks independently while being able to work collaboratively with the digital and marketing Leads. 
  • Clear pulse in social media trends and latest happenings.

Minimum Qualifications

  • Creative, self-starter with exceptional organizational skills.
  • Must be able handle taking on weekly tasks independently while being able to work collaboratively with the digital and marketing Leads. 
  • A team player that is not afraid to roll up their sleeves to help out the team.

Preferred Qualifications

  • 1 year of digital marketing or social media management.
  • Basic photo and video editing skills
  • Clear pulse in social media trends and latest happenings. 
  • Interested in the day-to-day operational facets of a music release AND new technology

 

About UnitedMasters, Inc.

UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth. Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.

Salary Hiring Range: $60,000 - $80,000

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)

Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company.  We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors. 

The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted.  If that ends up being the case, the updated salary range will be communicated with you as a candidate.

The salary range above is for the NY/CA.  As a company, we have a location based strategy, which means the salary range could be lower or higher than this if the role is hired in another location.

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