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Digital Strategist

Remote

Velir is an established mid-sized agency with a top-tier portfolio of clients, ranging from the world’s largest non-profits to Fortune 500 brands. As of 2023, Velir acquired Brooklyn Data Company, a premier data and analytics consultancy focused on leadership, process improvement, implementation, and advanced analytics.

At Velir, we believe people are our greatest asset. Our culture is built on a foundation of trust, collaboration, and continued improvement. We strive for excellence in everything we do, embracing challenges as opportunities for growth. Our success is driven by a shared passion for making a positive impact on our customers, our communities and each other. We are a remote first company that offers competitive pay and excellent benefits.

Overview:

As a Digital Strategist at Velir, you will serve as a trusted advisor to clients’ executive teams, crafting high-level digital strategies that drive business growth and innovation. In this role, you bridge the gap between customer needs and strategic innovation, translating business objectives into actionable roadmaps and initiatives that elevate customer experiences across all digital touchpoints. You will collaborate closely with cross-functional teams – from creative and technology to data and marketing – ensuring that every digital initiative aligns with the client’s vision and delivers measurable results. This position calls for a visionary strategic thinker with a passion for innovation, excellent communication skills, and the ability to work together with executives to champion digital transformation efforts. 

Responsibilities: 

  • Strategic Leadership: Develop and lead comprehensive omnichannel digital strategies and transformation roadmaps that align with client business goals and customer needs, acting as the strategic voice in executive discussions. 
  • Client Advisory: Serve as a strategic advisor to client stakeholders, including executives, by translating business objectives into digital initiatives and recommending innovative solutions to complex challenges. 
  • Research & Insights: Collaborate with our data team to conduct and analyze qualitative and quantitative research (market trends, user behavior, competitive analysis) to uncover insights and identify opportunities that inform strategy and drive innovation. 
  • Customer Experience Design: Support the creation of data-driven personas, customer journey maps, and experience workflows to ensure digital solutions are human-centered and resonate with target audiences across the entire customer funnel. 
  • Workshop Facilitation: Lead strategic workshops and brainstorming sessions with clients and cross-functional internal teams (design, data, technology, etc.) to align on vision, define requirements, and formulate clear project plans. 
  • Cross-Functional Collaboration: Work closely with UX/UI designers, developers, content strategists, and marketing teams to ensure strategies are effectively executed and deliver consistent, high-quality digital experiences in line with a strategic vision. 
  • Performance Optimization: Define key performance indicators (KPIs) and measurement frameworks for digital initiatives and oversee analysis of campaign and product performance to optimize strategies for maximum ROI and engagement. 
  • Thought Leadership: Stay abreast of emerging digital trends, technologies (e.g. AI, personalization, marketing automation), and best practices. Proactively advocate innovative ideas and new approaches to both internal teams and clients to keep solutions at the forefront of the industry. 
  • Communication & Reporting: Craft and deliver compelling presentations, strategic documents, and executive-level reports that clearly articulate insights, vision, and recommendations. Effectively communicate the business value of proposed digital strategies to ensure stakeholder buy-in and understanding. 

Skills & Qualifications:

  • Experience: 5+ years of experience developing and executing digital strategies or digital marketing initiatives, with a proven track record of driving successful digital projects from concept to completion (agency or consulting experience preferred). 
  • Strategic Vision: Demonstrated ability to think strategically and innovatively, connecting digital tactics to high-level business objectives and identifying growth opportunities in a dynamic digital landscape. 
  • Digital Expertise: Strong knowledge of digital channels and platforms – including web, mobile, social media, e-commerce – and familiarity with related tools/technologies such as content management systems (CMS), customer relationship management (CRM), analytics platforms, and marketing automation tools. 
  • Data-Driven Mindset: Proficiency in using data and analytics to inform decision-making. Able to interpret key data insights and translate them into actionable recommendations and optimizations for digital campaigns and products. 
  • Communication Skills: Excellent communication and presentation skills, with the ability to convey complex ideas and technical concepts to both executive and technical audiences. Exceptional writing skills and an aptitude for storytelling. 
  • Collaboration & Leadership: Strong interpersonal and leadership skills, with experience collaborating in cross-functional teams. Proven ability to influence stakeholders, build relationships, and drive consensus to push initiatives forward. 
  • Problem Solving: Creative problem-solving abilities and a curious, growth-oriented mindset. Comfortable challenging the status quo and exploring new ideas to continuously improve digital strategies and outcomes. 
  • Adaptability: Ability to thrive in a fast-paced environment. Experience working on projects that require quick iteration and adaptability to changing requirements. 
  • Education: A Bachelor's Degree in a related field is preferred.

Physical Requirements

  • Frequent sitting at a desk performing work on a computer
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Compensation Range: $100,000 - $115,000 annually

Please note that compensation packages are finalized after the interview process is concluded. We use a competency-based approach to base pay, which means it is based on the competencies and skills demonstrated for this role.

 

Core Company Values

  • Take the Long View - Ensure the company is built to last
  • Be Courageous - Make the right decisions even when they aren't the easiest decisions
  • Be Genuine - Bring honesty and authenticity to all that you do
  • Work with Focus + Passion - Display purpose and pride in your work and never stop learning

As an equal opportunity employer, we are firmly committing to diversity, equity, and inclusion in our hiring efforts. We recognize that we need team members from all backgrounds and experiences to successfully shape a positive employee experience as well as deliver our product and service solutions. To that end, we actively seek candidates who can bring diverse experiences and backgrounds to our team. We know that complex factors and systemic bias can get in the way of us meeting strong candidates, so please don't hesitate to apply even if you're not 100% sure.

At this time, Velir does not sponsor candidates and unfortunately cannot accept those on OPT or CPT.

 

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