Veterinary Partnership Advocate

 

Reports To: Senior Director of Veterinary Relations and Growth Strategy
Position Type: Full-time | Exempt
Location: Partner Hospital, onsite, with frequent local travel (up to 75%)
Compensation: $65,000 - $75,000 annual salary

Position Summary

• Veritas Veterinary Partners seeks a relationship-driven and strategically minded Partnership Advocate to strengthen connections between our Partner Hospitals and the referring veterinary community. The Partnership Advocate develops and executes engagement strategies that deepen referral partnerships, support sustainable referral growth, and ensure that the experience of working with Veritas reflects the quality of care we deliver. This role combines field-based relationship management with data-informed outreach and close collaboration with hospital operations, medical teams, and the Veterinary Relations team at Partner Support.

Essential Duties and Responsibilities

Relationship Management and Outreach

• Serve as the primary point of contact and advocate for referring veterinarians in the assigned market, ensuring their needs and perspectives are heard and addressed.
• Develop and execute a structured engagement plan that supports, educates, and strengthens partnerships with veterinary practices in the territory.
• Conduct regular in-person visits to referring practices, resolve barriers to referral, and provide ongoing education about hospital services, specialists, and treatment options.
• Act as a liaison between hospital teams and referral partners to ensure smooth communication and continuity of care throughout the referral process.
• Represent Veritas Veterinary Partners at industry events, continuing education programs, and networking opportunities within and outside the assigned market.

Growth and Strategic Engagement

• Analyze referral patterns, market trends, and community dynamics to identify opportunities for expanded collaboration and referral growth.
• Partner with the marketing team to develop and execute targeted outreach campaigns that grow referrals and deepen existing partnerships.
• Collaborate with hospital operations and medical teams to align outreach efforts with clinical capacity, service offerings, and organizational goals.

Data and Insights

• Monitor and report on key performance indicators including referral volume, engagement activity, and market penetration, using data to inform decisions and refine strategies.
• Maintain accurate records of all partner interactions, outreach activity, and pipeline status within the CRM system.
• Demonstrate proficiency with CRM platforms, practice information management systems (PIMS), and marketing platforms to manage relationships, track engagement, and support targeted outreach.
• Use AI-assisted tools and data platforms to identify trends, surface insights, and improve the efficiency of outreach and follow-up workflows.

Qualifications

Required

• Associate's degree in a related field or equivalent professional experience in veterinary relationship management, business development, or a similar field.
• Minimum two years of experience in business development, strategic partnerships, veterinary or healthcare sales, or a related field requiring field-based relationship management.
• Strong interpersonal and communication skills with a demonstrated ability to build trust and credibility with veterinarians or other clinical or professional audiences.
• Solutions-oriented approach with the ability to analyze referral data, identify trends, and develop and execute strategic outreach plans.
• Valid driver's license and reliable personal transportation; ability to travel locally up to 75% of scheduled working time within the assigned market.

Preferred

• Bachelor's degree in business, marketing, life sciences, or a related field.
• Experience in a specialty or emergency veterinary hospital, veterinary pharmaceutical, or veterinary medical device environment.
• Familiarity with CRM platforms (e.g., Salesforce, HubSpot, or equivalent) and practice information management systems (PIMS).
• Comfort using AI-assisted tools for outreach optimization, data analysis, and workflow efficiency.

Core Competencies

• At Veritas Veterinary Partners, we harness the hearts, minds, and effort of our teammates, united in our CIRCLE of Core Values, to help us unlock our full potential.
• Compassion: We lead with heart in every interaction. For our patients, this means attentive care. For clients, it means guiding them with understanding. For each other, it means creating a culture founded on respect and trust.
• Integrity: We always do what's right. Through accountability, honesty, and transparency, we uphold the highest ethical and medical standards and honor the trust placed in us in every decision.
• Respect: The best outcomes come from working together with heart and valuing every perspective. By honoring each other's expertise, we create an environment where collaboration thrives and ideas emerge at every level.
• Community: We harness the strengths of our people to build a culture where everyone is seen, heard, and valued. This unity fosters trust across teams and assures clients their pets are cared for by one team.
• Leadership: We set the standard for exceptional care by combining sharp minds, medical expertise, and compassion. Through best-in-class tools, collaboration, and a growth mindset, we uphold our role as leaders in specialty and emergency veterinary care.
• Evolution: We stay curious, adaptable, and seek ways to elevate patient care. By committing to a growth mindset and supporting each other, we unlock the fullest potential of individuals, teams, and our organization.

Work Environment

This position is onsite at a Partner Hospital with frequent travel throughout the assigned market. Local travel of up to 75% of scheduled working time is required for in-person practice visits, community engagement, and relationship development. Occasional out-of-market travel is required for team meetings, industry conferences, and training programs. The Partnership Advocate will be exposed to veterinary clinic and hospital environments including clinical noise, animal handling, and the general activity of specialty and emergency veterinary practices. The role requires the ability to sit or stand for extended periods and drive long distances. Some remote work may be available when not traveling, consistent with business needs and manager direction.