Technical Marketing Operations Manager

San Mateo, CA United States

Who We Are

Designed with simplicity in mind, Verkada's six product lines — video security cameras, access control, environmental sensors, alarms, workplace, and intercoms — provide unparalleled building security through an integrated, cloud-based software platform. Over 33,500 organizations, including 96 companies in the Fortune 500, across 93 countries worldwide trust Verkada as their physical security layer for easier management, intelligent control, and scalable deployments. Founded in 2016 with more than $700M in funding raised to-date, Verkada has expanded rapidly with 15 offices and 2,200+ full-time employees.

Who We Are

Verkada is the largest cloud-based B2B physical security platform company in the world.Verkada offers seven product lines — video security cameras, access control, environmental sensors, alarms, visitor management, mailroom management and intercoms — integrated with a single cloud-based software platform. Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.

Overview

Our Marketing team prides itself on using a first principles approach to unlock new ways of scaling revenue. Using operations and engineering to overcome obstacles and scale/automate processes, we experiment where most marketing teams fall short. As a Technical Marketing Operations Manager on the team, you will own the systems and processes that power marketing campaigns and directly accelerate revenue growth.

 

What You’ll Do

Marketing Operations Expert

  • Serve as the operational backbone for 20+ demand generation marketers running multi-region campaigns.
  • Own and optimize lead ingestion, enrichment, routing, and lifecycle management—ensuring sales receives high-quality leads, quickly and efficiently.
  • Champion marketing ops best practices and scale-friendly infrastructure, driving adoption of tools and processes across the organization.
  • Partner cross-functionally with sales, engineering, analytics, and brand to align campaign execution with business goals.

Campaign Execution & Enablement

  • Own everything from day-to-day campaign execution to scaling campaign operations for a fast-growing, multi-region team.
  • Translate campaign requirements into scalable systems workflows, reducing manual steps and eliminating operational friction.
  • Build infrastructure to support campaign performance monitoring, attribution, and insights via automation and reporting tools.
  • Act as the go-to expert for tools like Marketo/Hubspot and Salesforce—supporting program setup, lead flows, integrations, and field mappings.

Technical Responsibilities

  • Design and maintain ETL pipelines to support real-time campaign logic, reporting, and data quality initiatives using SQL, Python, and other tools.
  • Build scalable automations and integrations across MarTech tools using Workato, AWS, Retool, APIs, and more.
  • Manage complex workflows and integrations for webinars, demos, and intent-triggered campaigns.
  • Monitor lead flow and pipeline health using BI tools (e.g. Looker) to identify issues and drive campaign optimizations.

What We’re Looking For

  • 4+ years in Marketing, Sales, or Revenue Operations, ideally in a high-growth B2B SaaS environment.
  • Hands-on experience with Marketo (or HubSpot) and Salesforce—including building automations, integrations, and managing lifecycle flows.
  • Expertise in marketing infrastructure, including web form ingestion, API-based lead capture, enrichment tools (e.g. Clearbit), and real-time follow-up logic.
  • Advanced SQL skills and working knowledge of Python; experienced in building or maintaining data pipelines and ETL processes.
  • Strong experience with automation/integration platforms (e.g. Zapier, Workato, Retool, AWS Lambda).
  • Process-oriented mindset with experience managing campaign ops at scale.
  • Excellent communication and documentation skills—you can explain complex systems clearly to both technical and non-technical stakeholders.
  • Entrepreneurial mentality with a drive to experiment, iterate, and extract the most yield out of the funnel.
  • 0 Inbox mentality — you proactively solve problems before they become bottlenecks.

Additional Information

  • You must be independently authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time.

Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on-target earnings (OTE) range for full-time employees for this position, comprised of base compensation and commissions (if applicable).

Estimated Annual Pay Range

$140,000 - $185,000 USD

Verkada Is An Equal Opportunity Employer

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.

Your application will be handled in accordance with our Candidate Privacy Policy. 

Create a Job Alert

Interested in building your career at Verkada? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Verkada’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.