Affiliate Manager

Cape Town, South Africa  

Working Pattern: 4 days in the office, 1 day working from home 

Welcome to Virgin Bet, where innovation meets excitement in the heart of Cape Town! As a proud member of the LiveScore Group, Virgin Bet is on an exhilarating journey to redefine the world of online betting. With our new office opening in Cape Town, we’re excited to expand our vibrant team and bring our exceptional services to new heights.  

Virgin Bet thrives on providing an unparalleled betting experience that combines cutting-edge technology with a passion for sports. Our culture is built on collaboration, creativity, and diversity, fostering an environment where every employee can make their mark while enjoying the thrill of the game. Join us as we embrace the dynamic spirit of Cape Town and contribute to a brand that pushes boundaries and champions innovation. 

If you’re ready to embark on an adventure with us, we can’t wait to meet you and see how you can help us shape the future of Virgin Bet! 

The Role 

The Affiliate Manager will be responsible for launching and scaling our affiliate and influencer marketing programme from the ground up to drive customer acquisition in South Africa. This is a chance to build the programme's strategy, localise best practices, and build strong relationships with partners to ensure measurable ROI. Your success will be pivotal in establishing Virgin Bet SA’s presence in the competitive iGaming landscape. 

Key Responsibilities 

• Develop and execute a structured outreach strategy to identify high-potential affiliates and influencers. 
• Build and manage the affiliate and influencer portfolio for Virgin Bet South Africa. 
• Lead commercial negotiations to secure competitive commission structures and partnership terms. 
• Conduct market research to uncover untapped acquisition opportunities across digital platforms. 
• Collaborate with internal teams to launch targeted campaigns that resonate with local audiences. 
• Develop and execute promotional calendars aligned with product launches and sporting moments. 
• Act as a strategic advisor to affiliate partners, providing tailored marketing support and optimisation tips. 
• Design and maintain a comprehensive reporting framework that tracks KPIs and objectives. 
• Manage the technical setup and ongoing maintenance of affiliate tracking systems. 
• Oversee CRM systems, commission structures, and budget allocation for the affiliate programme. 

Key Skills and Experience 

• Proficiency in affiliate marketing platforms and tracking tools
• Advanced excel and Google sheets skills for data analysis and reporting.
• Familiarity with CRM systems and campaign management tools. 
• Understanding of commercial models such as CPA, CPL and revenue share. 
• Knowledge of the iGamingm sports betting or casino industry. 
• Ability to articulate and advocate for affiliate strategies with all stakeholders.
• Skilled in securing favourable terms and building long-term partnerships. 
• Capable of navigating complex challenges with creative and effective solutions. 
• Ensures accuract in reporting, budgeting, and partner management. 
• Proactively identifies growth opportunities and drives execution.

 

What can we offer?  

• Discretionary Company Performance bonus 
• Discovery Medical Aid 
• 21 days Annual Leave 
• Thursday drinks in the office and regular socials