Senior Communications Manager
Visier gives organizations a Workforce AI Edge: a set of AI-powered capabilities that help leaders understand the relationship between people and work, elevate the productivity of their employees, and win by adapting to change faster. We're a global leader in AI-powered people analytics, workforce planning, and compensation management solutions. All Visier technology is underpinned by its Real-time People Data Platform, which uses AI to unlock the business-transforming potential of people data, work data, and the fusion of both.
Founded in 2010 by the pioneers of business intelligence, Visier has over 60k customers in 75 countries - including enterprises like BASF, Panasonic, Experian, Amgen, eBay, Ford Motor Company, and more.
About the position
We’re looking for a Senior Communications Manager to join our team. In this role, you'll be responsible for executing our PR, social media, analyst relations, and awards programs with day-to-day support from our PR agency. You will collaborate closely with and report to the VP of Communications & Content on the overarching communications plan. In addition to leading external communications initiatives around company and product news, analyst and influencer relations, you’ll be a part of a highly collaborative Marketing Team during an ambitious and exciting time in our company’s history. Our social media efforts have a strong emphasis on LinkedIn, and you'll ideate and help manage our communications across key social media channels.
What You’ll Do
- Help develop and own the execution of our external communications strategy aligned with business goals
- Own the relationship with our PR agency and be the main point of contact, help drive the PR strategy and planning, support media briefings, track and disseminate media coverage to relevant audiences
- Work closely with Content and Marketing counterparts to align PR and AR efforts
- Maintain strong Analyst and Influencer relations programs through regular briefings, creative partnerships, speaking opportunities, sponsorships, and more
- Drive analyst firm vendor research report processes and survey completions, working closely internally with Product Marketing and Execute Team
- Measure and track performance across both quantitative and qualitative KPIs
- Effectively manage and collaborate with stakeholders in Marketing, Sales, Customer Success and the Leadership team as well as spokespeople across our Executive Team
- Stay updated on industry trends and ideate thought leadership topics, proactive and rapid response PR, and more
- Be a part of a dynamic team in which External Communications and Content are working symbiotically to drive Marketing and business goals
- Build relationships with internal and external expert partners including our lead researcher, executive thought leaders, and industry analysts and influencers
What You Bring
- Action-oriented with a strong sense of urgency
- Strong storytelling and communications skills
- Creative thinking beyond “press releases” and “company announcements,” able to draw synchronicities and infuse macroeconomic trends into your work for maximum impact and relevancy
- Excellent relationship building with press, analysts and influencers, executive stakeholders
- Keen sense of discernment for what great looks like across social media initiatives
- Track record of successful PR and AR program management, preferably in a Marketing Team
- Ability to strongly align Communications initiatives with business outcomes
- 5+ years of experience in PR or communications
Nice-to-haves
- SaaS experience
- HR Tech experience
- PR agency experience
- Social media marketing agency experience
Most importantly, you share our values...
- You roll up your sleeves
- You make it easy
- You are proud
- You never stop learning
- You play to win
The base pay range for this position in the Canada region is $90,000 - $132,000 CAD/year + bonus
The compensation offered will be determined by factors such as relevant qualifications, experience, knowledge and skills. Many of our positions are eligible for additional types of compensation (e.g., commission plans, bonus, etc.) which our Talent Acquisition team will share with you if you interview for the role.
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