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Community Manager

Montreal, Quebec, Canada

Who We Are At VML, you won’t just do the best work of your career. You’ll leave your mark on some of the top brands in Canada. With more than 400 employees across our Montreal, Toronto, Vancouver offices, and another 28,000 in our 150+ offices in 60-plus markets around the world, VML is here to deliver unparalleled global, and local, brand experience (BX), customer experience (CX) and retail commerce (CO) creative solutions for clients – all powered by deep data, marketing technology, and platform prowes

The Community Manager is a vital role within the connections team, responsible for building and nurturing a thriving online community around our client's brands. You will be responsible for fostering meaningful conversations, managing online reputations, and contributing to the overall success of our client's social media strategies. This role requires a proactive, creative, and highly organized individual with a passion for social media and a deep understanding of online community dynamics. 

Responsibilities: 

Community Engagement & Moderation: 

  • Monitor, assess, and respond to social media mentions, replies, and comments across all relevant platforms in a timely and professional manner. 
  • Proactively engage with followers, fostering conversations and building relationships. 
  • Identify and address potential issues or negative sentiment, escalating to appropriate internal teams as needed. 
  • Enforce community guidelines and ensure a safe and respectful online environment. 

 

Social Listening & Trend Analysis: 

  • Keep a pulse on current events, online trends, and potential controversies or threats relevant to the brand and industry. 
  • Monitor social media channels for brand mentions, industry news, and competitor activity. 
  • Analyze social media data to identify trends, insights, and opportunities for improvement. 
  • Provide regular reports on community engagement, sentiment, and key performance indicators (KPIs). 

 

Reporting & Analysis: 

  • Track and analyze key social media metrics to measure the effectiveness of campaigns and content. 
  • Prepare regular reports on community growth, engagement, and sentiment. 
  • Use data to inform future social media strategies and tactics. 

 

 Desired Skills and Experiences: 

  • 3+ years of social marketing experience, with a focus on community management. 
  • Proficient in French and English, both spoken and written.  
  • Proven experience building and managing online communities. 
  • Experience working independently and ability to move projects forward without detailed direction. 
  • Deep understanding of social platforms and functions (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube), and the ability to share that knowledge with others. 
  • Excellent written and verbal communication skills, with the ability to adapt your writing style to different platforms and audiences. 
  • Strong analytical skills and the ability to interpret social media data. 
  • Ability to collaborate effectively within a team and across departments. 
  • Creativity and a passion for social media. 
  • Strong organizational and time-management skills. 
  • Ability to work under pressure and meet deadlines. 

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

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