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Sales Manager - ANZ

Sydney, Australia

About us

Vow is a cultured meat company on a mission to feed billions and create food that’s good for your tastebuds, your health and your planet.

We’re bringing together cutting edge innovations in science, engineering, culinary and design to create new meats that meat lovers can choose selfishly because it’s nutritious and delicious, and we’re doing so in a sustainable way.

The role:

Vow will (soon) be launching in our home turf in Australia and New Zealand with our first brand Forged, and we’re looking for the gun who will get an entirely new category of food on hundreds of menus nationwide

As our first Sales Manager for ANZ, you’ll get to introduce our revolutionary new meat products to new partners right here. Having served over 10,000 dishes and counting in Singapore with customers drooling at the taste of our food, you’ll get to bring the same to Australia & New Zealand, expanding our footprint across the region. You’ll lead our business development and partnerships across a range of channels large and small so that consumers can buy and enjoy Forged across hundreds of access points - everything from your neighborhood deli shop, to hatted restaurants, to national hotel chains, caterers, meal kit services, airlines, and retailers. 

You’ll take responsibility for representing Forged to all new partners, generating new leads, converting sizable accounts with immense speed, and leveraging our suite of new food products (or suggest those not yet in existence yet) to deliver value to our prospective or existing customers. You’ll come up with fresh ways we can partner with chefs to launch at their restaurants in order to get Forged on their menu.

The experience/skills you will bring:

  • Highly results oriented, with a track record of scaling a business across a region through sales and account management.
  • A master negotiator, deeply understanding our customers needs and wants to turn a naysayer into a loyalist.
  • You’re an effective communicator with the charisma, passion, and eloquence required to effectively pitch not just a new product, but an entirely new category of food.
  • You’re well connected and a natural networker, with strong interpersonal skills to establish and maintain relationships with key decision makers across the Food & Beverage industry.
  • You operate with hustle, speed, and a high degree of ownership, willing to do what it takes to get the job done. 
  • Creativity and proactiveness to come up with out-of-the-box solutions for partnerships. 
  • Experience in the food, beverage, or hospitality industry is a plus!  

You will:

  • Be the first in the world to build an impressive pipeline of demand in Australia and New Zealand for cultured meat in food service and retail accounts to serve Forged. 
  • Land partnerships & agreements across a range of channel types to increase Forged’s distribution and purchase points.
  • Own the end-to-end sales process from lead generation to close with our products on-menu
  • Manage customer relationships and success, ensuring accounts are excited, engaged, and continuously ordering. 
  • Build sales forecasts and identify opportunities to drive meaningful revenue & volume growth to hit our targets
  • Continuously shop new product opportunities to customers, delivering an ongoing feedback loop to our marketing and product development teams to create compelling & relevant new products 
  • Partner closely with key stakeholders across product and manufacturing to help Vow accurately manage demand forecasts and  ramp-up supply effectively.

What success looks like:

  • Within 3 months: You have built a strong understanding of Vow's products, brand, and target markets. You’ve identified and initiated contact with key potential partners, creating a pipeline of promising leads across diverse channels such as restaurants, retailers, and airlines. You’ve successfully closed initial deals and placed Forged on menus or shelves in 15 venues.
  • Within 6 months: You’ve established a robust sales strategy tailored to the ANZ market, securing agreements with larger accounts and expanding Forged’s presence to 50-100 venues. You’ve developed close relationships with our partners and implemented strategies that have kept Forged continuously served on menu. You’re leveraging feedback to refine product offerings and pitch strategies, and your work has contributed to measurable revenue growth and strong brand visibility.
  • Within 12 months: Forged is a recognised and in-demand product across ANZ, available in a variety of access points, from local delis to national chains. You’ve exceeded sales targets and built partnerships whose volumes are sustained and growing over time. Your insights and customer feedback have shaped product development and operational planning, and you’ve established Vow as a trusted and innovative partner in the food and beverage industry.

Who we are and why join:

  • We are building a diverse, mission-led dream team of “Vowzers.” Our mission is to make food products for everyone. To do that well we need a workforce that’s representative of the people we serve. We celebrate multiple approaches and points of view - so we’re building a culture to match. Be yourself and come as you are.
  • Work on cutting-edge technology. We’re bringing together cutting-edge innovations in science, engineering, and food, to recreate the world’s most tantalising and unique culinary experiences. All without compromising on ethics or our planet along the way. Since our inception in 2019, we have held the title of being the first startup to cultivate meat from the cells of an undomesticated animal, been called The Spaceship of the cultured meat industry by Forbes and launched our first product under the brand Forged in some of the hottest restaurants in Singapore. 
  • Work with and learn from the best. Our team includes some of the world’s top scientists, innovators, operators, and creatives with decades of industry experience. Despite our experiences though, we all strive to build, break, learn, and repeat. We see the impossible as temporary and strive to learn and support our company and fellow Vowzers' growth as much as possible.
  • We’re fully funded and ready to go. We are a growing Aussie biotech start-up backed by Blackbird Ventures, Square Peg Capital, Grok Ventures, Tenacious Ventures, P7 Ventures, Toyota Ventures, and PeakBridge VC.

Vow perks and benefits:

  • Everyone is an owner. In addition to competitive base salaries, each and every ‘Vowzer’ owns equity in the company so we can all benefit from our hard work and future success.
  • Generous paid parental leave. We offer 8 weeks of paid caregiver leave and an additional 8 weeks paid leave for the birth giver.
  • Generous relocation budget & support. Support for interstate or overseas team members and their families.
  • Unlimited personal leave. At Vow we recognise that sometimes sh*t happens. We don’t want you to stress about work when you need to deal with an emergency or are struggling with something truly difficult. We offer unlimited personal leave to empower you to truly bring your best self to work every single day.
  • Heaps of tasty samples from our culinary centre. Our fantastic "food inventors" on the Vow team are always cooking up new product prototypes, and all Vowzers are given the opportunity to taste, give feedback, and learn from their culinary prowess.
  • An awesome converted warehouse “campus” in Alexandria. Complete with a glass-walled lab, 2 factories, shower and towel service, bike rack, free snacks, a culinary centre and plenty of collaboration and chill zones. 
  • Human and dog friendly office! An inclusive community and culture, in a welcoming office, complete with friendly “Vowzer” dogs!
  • A variety of social clubs. We encourage all our Vowzers to build the culture with us and share what you love by creating social clubs across the business. From book clubs to hiking groups, we’re always looking for ways to learn and engage with our team.

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