Manager, Product Marketing

About Weave
At Weave, we're on a mission to redefine regulatory submissions for novel therapeutic candidates with the only comprehensive AI-native, regulatory automation management platform. Designed for pharma, biotechs, CROs, and consultants, the Weave Platform streamlines regulatory document preparation and lifecycle management by automating initial draft documents, extracting key insights, and integrating study data into a seamless, AI-enabled workflow.

Our platform accelerates regulatory processes, enabling faster drafting, high-quality reviews, and end-to-end authoring workflows. AutoIND, the flagship offering being widely adopted for preclinical IND submissions, earned the “Biotech AI Innovation of the Year” award in 2024. Now, Weave has expanded capabilities into clinical-stage submissions, building the foundation for a singular AI workbench for the entire therapy lifecycle.

Role Description:
Weave is looking for a creative, execution-focused Product Marketing Manager to drive go-to-market strategies and help shape how our platform is positioned and perceived in the market. You will be responsible for extending our verbal/visual brand identity, messaging, product launches, competitive intelligence, and supporting revenue growth through customer-focused content and enablement. This is a high-impact role, collaborating cross-functionally with Sales/Business Development, Customer Success, Product and Executive Leadership. You will also work closely with external brand agencies and PR firms to achieve the desired reach, awareness, and differentiation - ultimately leading to consistently strong customer adoption.

Key Responsibilities:

• Go-to-Market Leadership: Drive product and feature launches by crafting compelling positioning, messaging, and marketing strategies tailored to target audiences in biopharma, CROs, and regulatory consulting.
• Customer & Market Insights: Conduct competitive and market research to inform strategic positioning, differentiation, and product roadmap alignment.
• Content Development: Produce high-quality assets such as product briefs, case studies, whitepapers, videos, website content and collateral/copy that articulate value and resonate with stakeholders.
• Sales Enablement: Equip Sales and Customer Success teams with the tools, training, and narratives needed to accelerate the buyer/user journey, deal velocity and rate of deal close/win.
  Campaign Strategy: Partner with Sales/BD and branding/PR agencies to drive awareness, engagement, and lead conversion across digital and event channels.
• Voice of Customer: Serve as a conduit for customer feedback, surfacing insights to influence product direction and identify upsell or expansion opportunities.
• Event Participation: Represent the company at industry events, tradeshows, and conferences. Work with Sales/BD to drive prospect and customer attendance for Weave podcasts, webinars, user groups, and speaking forums. 
• Industry Research & Insights: Stay current with relevant trends, regulations, and challenges, ensuring a solid understanding of how our platform can address evolving customer needs and remain differentiated from other offerings in the marketplace.

Qualifications:

• 5+ years of experience in product marketing, ideally within SaaS, life sciences, or health tech environments.
• Proven success launching B2B SaaS products in dynamic, high-growth settings.
• Strong understanding of enterprise buyer journeys and decision-making processes, especially in biopharma or other regulated industries .
• Excellent writing and communication skills, with the ability to translate complex concepts into modern, clear, compelling narratives.
• Comfortable working cross-functionally in a fast-paced, agile environment.
• Familiarity with marketing tools such as HubSpot, Salesforce, and competitive intelligence platforms is a plus.
• Bonus: Experience in regulatory technology, pharma, clinical trials, or AI/ML-enabled software solutions.

Job Requirements:

• Bachelor's degree in Life Sciences, Marketing, Business, Communications or a related field is required. 
• Experience Marketing SaaS solutions is required.
• Knowledge of the drug development process or drug developers as customers is a plus.
• Previous exposure to the biopharma or clinical research industry is highly desirable.

What We Offer:

• Competitive salary and commission structure with performance-based incentives.
• The opportunity to work at a modern, cutting-edge healthcare technology company.
• A collaborative, fast-paced, and supportive work environment where bias to action and celebrating success are highly valued.
• Career development and growth opportunities within a company entering a phases of hyper-growth.
• Flexible remote working.
• Comprehensive benefits package.