Account Executive, Consumer

About Us

At We., we've spent decades at the intersection of technology and humanity, bridging the gap between what businesses create and how people experience those creations. We've learned that beneath even the most unruly situations — whether it's a global crisis, an emerging technology, or a sweeping organizational change—lies a simple human need. That need could be for trust, connection, safety, or a sense of purpose. But it’s always there. And it is only by uncovering these truths that we can make real, meaningful progress.

About the Role 

We are looking for a motivated Account Executive ready to help consumer and tech brands reach their full potential during this next chapter of industry innovation. You’ll join a growing team that spans disciplines and geographies to help some of the agency’s consumer accounts advance their brands, reach a wide audience set from consumers to creators to business decision makers and thought leaders, and achieve key business goals. A sample of workstreams include ongoing perception shifting storytelling, creative planning, brand and executive comms support, landscape and trend monitoring, launch campaigns, awards and speaking opps management, content development and more.

The Account Executive will be responsible for creating, managing, and executing PR campaigns and news cycles involving business and consumer press, as well as other influencers on behalf of our agency clients. This position will support product launches, execute on seasonal campaigns, as well as contributing to campaign ideation and development.

This role is open in our New York City, NY office only.

Responsibilities 

• Responsible for maintenance and growth of relationships with key consumer, technology, and social media contacts. Coordinate regular meetings with media and creators to secure opportunities and gather insights to be shared broadly.
• Oversee and reinforce consistent adherence to media management processes: media lists, coverage monitoring and reporting on client, competitor, and industry trends. Where appropriate, develop strategic recommendations for clients.
• Monitor, report, and provide insight on competitor and issue-specific social media activities, unique and creative uses of social campaigns and emerging culture themes.
• Leverage extensive data from clients to conceive and drive proactive storytelling apart from traditional news announcements, moments, or milestones.
• Model agency values, mentor and coach colleagues and junior staff on agency “best practices.”
• Maintain and grow client relationships by contributing to the development and implementation of communication strategies, executing on projects (and leading where appropriate).
• Negotiate and manage client expectations and satisfaction; Assure internal and external stakeholders are aligned.

Qualifications 

• 2-3 years of PR experience, preferably in an agency setting and/or within the tech/consumer industry.
• Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint, and Excel)
• Strong analytical writing and verbal communication skills.
• Experience with written and developed materials, including integrated communication plans, press releases, pitches, and social media content is highly desirable.

Preferred Qualifications 

• Familiar with the tech/AI and consumer media landscape.
• Established media relationships and experience securing editorial coverage.
• Experience with tier one tech and consumer product launch moments, including storytelling strategy and event project management.
• Ability to navigate and build relationships with mid-level communications stakeholders and clients.
• Ability to thrive in a fast-paced environment (e.g., frequent tight deadlines, multitasking).
• Brings a passion and genuine interest in relevant industries (trend watcher, earlier adopter, ability to translate what it means and why it matters for audiences).
• Self-starter, proactive, motivated to grow/learn, enjoys a collaborative team environment.

Benefits

As part of our commitment to the success and well-being of our team, regular employees working 20 hours or more per week are eligible for the following benefits:

• Comprehensive benefits program including medical, dental, and vision coverage
• Generous time off including PTO, holidays, annual wellness break, summer Fridays and personal days
• 401k plan including company match and financial wellness support
• 16 weeks of paid parental leave for all employees
• 22-24 weeks paid parental leave when coupled with Short-term disability
• 2 weeks caregiver leave
• Support with home office equipment
• Bi-annual Wellness Credits
• Monthly Technology Credit (to offset internet / phone costs)
• Community Engagement Days
• Learning and Development Programs for our employees

Equal Opportunity: We. provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

Diversity and Inclusion: We. values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

North America non-remote employees are required to come into the office 3 days a week.