Associate Copy Director

Not all heroes wear capes — but plenty of them use toilet paper

Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion!

Funny name, serious business

We make eco-friendly products and donate 50% of our profits to provide clean water and help build toilets for the billions of people who lack proper access. So far, we’ve contributed over $18 million AUD (roughly $12.5 million USD) to fund sanitation projects around the globe. Basically, we’re really good at doing good. 

With hubs in Australia, the Philippines, China, the US, UK and Europe, our amazing team of 200+ work to make the biggest possible impact for people and the planet. Over the next couple of years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services.

A bit about the role

As our Associate Copy Director, you’ll be the guardian and leader of the Who Gives A Crap tone of voice. This is a remote-first role, and we are looking for candidates based in Australia. You will report to our Head of Creative and lead a team of 4 copywriters with 2 direct reports. You'll be responsible for leading the evolution of our brand's voice and ensuring creative excellence and consistency across all our global touch points. In short, you'll use creativity to make Who Gives A Crap the most loved brand on Earth.

If you worked here this past month here are some things you might have been involved in:

• Been ‘on the tools’ executing on work yourself, as well as coach your team and provide direction
• Worked on a through the line, global brand campaign that spans OOH, digital TV and social 
• Provided constructive feedback to our copywriters, helping them grow their skills and careers, as well as deliver on-brand, high-quality copy
• Managed the pipeline of work, anticipating needs and proactively allocating resources to ensure projects are delivered on time
• Partnered with cross-functional teams to translate their needs into compelling creative briefs.
• Progressed various initiatives in the creative team to ensure we’re on track with our goals

Let’s talk about you

You’re a leader and a coach

You have a track record of effective and empathetic leadership. You’re not just an expert in your craft; you’re an expert in bringing out the best in others. You are skilled at providing constructive and timely feedback, managing multiple priorities, and fostering a supportive and collaborative environment.

You’re a creative and strategic thinker

You have a deep understanding of what it takes to develop a world-class brand voice and maintain its integrity. You’re able to translate complex business needs into clear, actionable direction. You constantly seek opportunities to refine processes and elevate the work, always focused on delivering outcomes that drive brand and business goals.

You champion continuous improvement

You believe that there's always a better way. You have a knack for identifying bottlenecks, designing more efficient workflows, and building systems that allow for high-quality, high-velocity work. You inspire your team to embrace a culture of learning and growth.

You’re a master collaborator

You're a natural at building strong relationships with stakeholders across different departments. You're comfortable giving and receiving feedback, and you excel at co-creating solutions that meet the needs of multiple teams while staying true to the brand's voice and vision.

You give a crap

Do you want your work to make the world a better place? Do you want to work with other people who feel the same way? What a coincidence — us too!

Why should you work with us?

First off, as a certified B Corp™, we work to make a difference every day while maintaining the highest standards of social and environmental impact. With our most recent score of 125.5 we’re in very good company with other exceptional B Corps around the world.

We also believe that helping to make the world a better place should be rewarded accordingly – that’s why we offer competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).

Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (95%) to work for Who Gives A Crap and, well, we couldn’t be more proud of that.

Have you made it this far?

If you’re still reading, we think there’s a strong chance you might be our kind of person. Here’s the thing, though — research suggests that 60% of women and underrepresented folks might have already talked themselves out of applying. Even if you don’t check every box above, we want to encourage you to introduce yourself. We believe a diversity of perspectives and experiences makes a team stronger — and the stronger our team, the closer we are to delivering toilets and clean water for all.