Principal Digital Strategy Consultant
United Kingdom
***Location: London, or elsewhere in the UK with easy access to an international airport***
About the Role
We’re building the strategic advisory arm of Backbase, sitting at the intersection of financial services and digital transformation. As a Principal Consultant, you will lead high-impact engagements with our most strategic clients - top-tier to mid-sized banks and credit unions - crafting value-driven transformation strategies enabled by the Backbase Platform.You are both a seasoned strategy consultant and a commercial thought partner. Your ability to turn executive conversations into actionable digital banking roadmaps and compelling business cases makes you a trusted advisor to CxOs.
We’re building the strategic advisory arm of Backbase, sitting at the intersection of financial services and digital transformation. As a Principal Consultant, you will lead high-impact engagements with our most strategic clients - top-tier to mid-sized banks and credit unions - crafting value-driven transformation strategies enabled by the Backbase Platform.You are both a seasoned strategy consultant and a commercial thought partner. Your ability to turn executive conversations into actionable digital banking roadmaps and compelling business cases makes you a trusted advisor to CxOs.
What You’ll Do
• Executive Engagements & Value Strategy:
• Lead strategic customer engagements with a focus on digital transformation, articulating how Backbase drives business outcomes.
• Craft compelling business cases and value narratives supported by financial modeling and executive-ready storytelling.
• Facilitate workshops and discovery sessions to uncover business needs, define impact metrics, and co-create transformation roadmaps.
• Thought Leadership & Enablement:
• Stay on top of market trends in digital banking and share insights to influence both internal stakeholders and customer strategies.
• Develop reusable frameworks, toolkits, and value messaging to scale the impact of the Value Consulting function across sales, customer success, and product marketing.
• Commercial Collaboration:
• Partner closely with Sales, Solution Engineering, and Customer Success to shape strategic pursuits and drive deal velocity through value-based selling.
• Translate complex business challenges into clear, differentiated value propositions aligned with Backbase’s platform capabilities.
• Operational Excellence:
• Own strategic projects from ideation to delivery, ensuring quality outcomes with measurable business impact.
• Continuously refine consulting assets, benchmark libraries, and case studies to improve scalability and consistency.
• Executive Engagements & Value Strategy:
• Lead strategic customer engagements with a focus on digital transformation, articulating how Backbase drives business outcomes.
• Craft compelling business cases and value narratives supported by financial modeling and executive-ready storytelling.
• Facilitate workshops and discovery sessions to uncover business needs, define impact metrics, and co-create transformation roadmaps.
• Thought Leadership & Enablement:
• Stay on top of market trends in digital banking and share insights to influence both internal stakeholders and customer strategies.
• Develop reusable frameworks, toolkits, and value messaging to scale the impact of the Value Consulting function across sales, customer success, and product marketing.
• Commercial Collaboration:
• Partner closely with Sales, Solution Engineering, and Customer Success to shape strategic pursuits and drive deal velocity through value-based selling.
• Translate complex business challenges into clear, differentiated value propositions aligned with Backbase’s platform capabilities.
• Operational Excellence:
• Own strategic projects from ideation to delivery, ensuring quality outcomes with measurable business impact.
• Continuously refine consulting assets, benchmark libraries, and case studies to improve scalability and consistency.
Who You Are
• 8+ years of experience in digital strategy consulting, ideally from top-tier strategy firms or digital boutiques; experience in SaaS or financial services is a strong plus.
• Proven expertise in building financial models, business cases, and ROI analysis with executive-ready deliverables.
• Skilled in customer journey mapping, design-led workshops, and facilitating strategic decision-making at the C-level.
• Deep understanding of customer-centric methodologies such as design thinking, lean startup, agile transformation, and ecosystem design.
• Executive presence with excellent communication and storytelling skills—you command the room and simplify the complex.
• Entrepreneurial mindset, intellectually curious, highly adaptable, and results-oriented.
• 8+ years of experience in digital strategy consulting, ideally from top-tier strategy firms or digital boutiques; experience in SaaS or financial services is a strong plus.
• Proven expertise in building financial models, business cases, and ROI analysis with executive-ready deliverables.
• Skilled in customer journey mapping, design-led workshops, and facilitating strategic decision-making at the C-level.
• Deep understanding of customer-centric methodologies such as design thinking, lean startup, agile transformation, and ecosystem design.
• Executive presence with excellent communication and storytelling skills—you command the room and simplify the complex.
• Entrepreneurial mindset, intellectually curious, highly adaptable, and results-oriented.
Why Backbase?This is not a traditional consulting role. You’ll join a high-performing team building the strategic GTM layer of a category-defining platform company. You’ll help shape how digital banking is reimagined globally—powered by value-first thinking and transformational partnerships.
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