WPP Japan | Planning Executive (MS,WM), Japan

Brief Description 

• Will be working for maintaining a pipeline of online & offline campaigns from the planning, implementation and reporting with the team. 
• Will be closely working with the local vendors, the local client team and the global team to have the best proposals to tackle the client challenge 
• Will work closely with the local marketing client teams to manage the several campaigns. For the global client you will also be closely connected to APAC + Global teams to ensure consistency and learnings across other markets globally. 

3 best things about the job 

• Great work culture – You will work with a diverse and collaborative group of co-workers passionate about digital media between local mindshare and oversea 
• Flexibility and Empowerment – We appreciate colleagues who are thinkers and problem solvers, those who think outside the box and contribute to new ways of working 
• Global and dynamic working environment – Being as a partner for the global premium brand and closely connect with the worldwide team to connect and bring the global standard to be localized. 

Key Responsibilities 

• Maintain close and trusted relationships with local media vendors / partner companies / co-workers and branch overseas, based on excellence in service and execution 
• Cycle through multiple campaigns at any given time and ensure plan is fast and accurate. 
• Maintain clean documents and plans across all partners and campaigns while working with the other planning team member to ensure all data and information are captured accurately 
• Be the day-to-day person for all things planning to support across the media planning team. Helping to support across online and offline media.  
• Support across the process from; research, planning, execution, reporting, optimizations, and insights.  

Hard Skills expected 

• 1-3 years’ experience in media planning or a planning role working in or supporting a media agency, client, or brand directly. Digital media planning skill will be a plus. 
• Hands-on-keyboard experience with local media partners, analytics tools (Google Analytics) and other platforms and tools such as YDN etc. Very comfortable / adoptive to learn new platforms. 
• Experience in DoubleClick tools (GCM), verification tools (IAS/DV), and offline media will be a huge advantage 
• Advanced user of Microsoft Excel 
• Japanese Native + Business Level English  

Soft Skills Expected 

• Detail-oriented, comfortable with large sets of data, spreadsheets, processes 
• Collaborative team player with a consultative approach working with cross-functional and internal teams 
• Curious and inquisitive; investigative with the ability to diagnose and creatively problem-solve an issue 
• Efficient time management skills; ability to work on multiple projects while meeting deadlines 
• Native or fluent level Japanese in for business, basic level English, ie – Intermediate Writing and reading, basic speaking and hearing for English and Fluent level Japanese in Speaking, Reading and Writing 
• Positive and flexible interpersonal skills required working closely with coworkers and in local / overseas, command for local vendors in the dynamic environment 

Measures of success 

In three months, you would have: 

• Familiarized with the client team structure and ways of working 
• Established an understanding of the client’s ad tech stack and how they all fit together 
• Successfully managed several campaigns from set up to launch, and reporting process 

In six months, you would have: 

• A full understanding of end-to-end campaign processes, demonstrated through accuracy and volume of campaigns managed 
• Built up the trust and developed a solid working relationship with local Mindshare teams 
• An extensive understanding of all platforms used, and the ability to identify and resolve issues 

In 12 months, you would have: 

• The ability to be fully independent, with the ability to maneuver through the process through developed tricks and shortcuts 
• Have a thorough understanding of all things Mindshare and GroupM – awareness of how our products and services affect ad operations and vice versa