Digital Executive

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 

• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

About Essence Mediacom: A Leading WPP Media Brand 

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. 

Role Summary and Impact 

We are looking to recruit within our Digital investment team in Manchester. Our team handles the planning, buying and activation of online media advertising for a range of clients. We plan and buy on any website (outside of social media) as well as platforms such as YouTube, Twitch, Netflix, Amazon etc.

Our clients brief us with a budget, a goal and an audience, it’s then our job to recommend the technology, data, creative formats and buying route to best solve our clients challenge.

It’s important to note we don’t create the creative or the messaging ourselves, we are online strategy and technology focused.

The Account Executive’s role is to support the direct team in the day to day running of client campaigns, breaking down across four core areas:

Knowledge Development:

• Develop a critical understanding of media owner / partners propositions and opportunities – developing thoughts around which clients these are most appropriate for
• Within this start to develop media owner relationships
• Share this knowledge within team, expressing opinion within the various forums or outlets we host, distribute of participate in

Campaign set up and activation:

• Understanding how to brief clients / creative agencies on creative requirement
  • Tailored specs to meet creative requirements of the given brief
• Accurate production of creative media plans, within Prisma (our booking tool) a to send to the tech team for tracking tag creation
• Wrapping of creative tags with ad-verification tags (DoubleVerify )
  • The settings for which should be determined by the account holder, on the back of client risk tolerance profiling

Client reporting: 

• Ability to run basic raw data reports from Campaign Manager and the respective ad-verification platforms (DoubleVerify), for the purposes of weekly client reporting and also ad-hoc, i.e. delivery pacing, campaign hygiene checking etc
• Financial process management

Skills and Experience 

• Strong communication skills – listening, written, verbal
• Detail orientated with strong analytical skills
• Excellent organisation and problem solving
• Adept in using the Microsoft suite particularly Powerpoint and Excel
• Effective time management skills with the ability to multi task.
• Ability to work under pressure and within deadlines.
• Enthusiasm and passion about what we do
• Demonstrable interest in your clients businesses and their respective market

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. 

While we appreciate all applications received, only those candidates selected for an interview will be contacted.  

Please read our Privacy Notice for more information on how we process the information you provide.