Principal Analyst
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
Our Data Science & Modelling team are seeking a Principal Analyst to support their Account Lead/Director in the day to day running of the technical aspects of analytics projects. You will be responsible for data processing and take a partial lead in client modelling, analysis and reporting, alongside your more senior team members.
Responsibilities of the role
- Support Account Lead/ Director in day to day running of technical aspects of own projects.
- Be responsible for data processing on own projects and begin to take the lead in client analysis and reporting.
- Take a major role in a presenting the client presentation, showing confidence and understanding of their business and key concerns.
- Ensure our analytics are fully integrated across the entire client team in the agency.
- Coach and develop junior team member(s), where applicable, so they maximise their potential at EssenceMediacom
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- Experience in Marketing Mix Modelling
- An analytical mindset, able to approach issues and challenges from a variety of angles
- Highly numerate, with strong mathematical acumen
- Great written communication and presentation skills
- Ability to prioritise
- Good knowledge of typical tools and techniques used in marketing analytics
- Advanced Excel and Power Point user
- Advanced Eviews or other modelling software
- Knowledge of programming language (e.g. R, Python) desirable
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
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Please read our Privacy Notice for more information on how we process the information you provide.
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