Programmatic Specialist (Mid-level/Senior)
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- Being responsible for programmatic campaigns of selected clients
- Identifying client needs, understanding campaign criteria and planning programmatic campaigns together with our client teams
- Executing all aspects of campaign delivery, including performance vs. KPIs, weekly/monthly/campaign pacing, optimization, troubleshooting, profitability
- Managing campaign setup and execution across different platforms e.g. DSPs, Creative Platforms, etc.
- Providing campaign reporting with key programmatic trends, insights and recommendations
- Thinking outside of the box, offering new ideas to our clients and proactively testing new solutions
- Proactively cooperating with our partners e.g. publishers, data providers, etc.
- Other possible tasks in a team will depend on a candidate’s experience and development goals
- Hands-on experience in programmatic buying and DSPs (up-to-date knowledge of DV360 & Xandr Invest is a plus)
- Understanding of a programmatic ecosystem and its players; knowledge of the Finnish market is expected
- Willingness to keep learning new things and to stay up-to-date with the industry and trends
- Quick learner with a strong interest in marketing tech and ad tech
- Proactive, results driven, detail oriented, numbers focused and analytical
- Able to prioritize time and keep work structured
- Understanding of a consultative approach is a plus
- Able to lead projects and willing to seek advice and help when needed
- Excellent communication and teamwork skills
- Good experience in using Excel and PowerPoint
- Advanced written and verbal communication skills in English
At WPP Media, we prioritize employee satisfaction and work-life balance because we believe happy employees create happy clients. Here’s what you can expect:
- Dynamic and supportive workplace where your growth and development are encouraged
- Commitment to putting people first with high-quality leadership
- Competitive compensation, including holiday pay, and benefits such as extended occupational healthcare, phone allowance, complimentary breakfast in the office, and lunch plus sports & culture benefits
- Advanced AI tools: work with the latest AI models and technologies in a supportive and safe environment
- Continuous learning: we prioritize your professional development, providing opportunities to learn from experienced colleagues and access to world-class training, tools, data, and systems from WPP and WPP Media staying ahead of the curve in the rapidly evolving field of AI
- Opportunities to work with the leading global and local brands
- Opportunities to collaborate with international teams and learn from global markets, as part of the world’s largest media investment company
- Vibrant office environment at Ruoholahdenkatu 21, close to Kamppi, where over 90 marketing professionals share ideas and innovate together
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
We’d love to learn more about you! Please send your CV and cover letter through our recruitment system right away. We go through applications and start interviews during the application process.
For any questions about the role, feel free to contact Olga Yurbacheva, Head of Programmatic at olga.yurbacheva@groupm.com.
Please read our Privacy Notice for more information on how we process the information you provide.
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