Manager - Biddable Social
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary and Impact
The Social Manager leads social practice and strategic excellence for WPP Media Services and across WPP Media Agencies, by working across a range of diverse, well-known brands and business portfolios.
Skills and Experience
INDIVIDUAL RESPONSIBILITIES
• Formulate Paid Social strategies for campaigns, ensuring that recommendations and decisions are consistent, imaginative and deliver results (including construction of media schedule) for all WPP Media Agency Planners.
• Oversee Social teams’ outputs to ensure high quality.
• Synthesize information and build our capacity including capabilities in partnership marketing.
• Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations.
• Assume a lead role in building and integrating social efforts, ensuring tight alignment with the business strategy.
• Investigate all new opportunities from a broad perspective to determine opportunities to expand our advisory offering.
• Establish clear goals and timelines across the Social Buying team and provide collective and individual support to achieve optimal results.
• Provide stewardship advising on all Paid Social matters across WPP Media Services teams, WPP Media Agencies, and other divisions.
• Proactively identify opportunities to improve process and operations and enhance clients’ campaigns.
• Any other project or tasks as assigned from time to time.
GROUP RESPONSIBILITIES
• Ensure understanding of all WPP Media Agencies brand portfolio, deliverables, and campaign KPIs.
• Be an expert across media behaviors and how the target audience interacts with social touchpoints (i.e. Google, Facebook, LinkedIn, Twitter) and any cross-channel delivery.
• Ensure team understanding and compliance with finance process (including end of campaign reconciliation) WPP Media policies and procedures.
• Lead cross-functional collaboration by demonstrating openness to new ideas and interest in learning from colleagues with different expertise.
• Develop and document a thorough understanding of competitor Agency’s social planning Ad execution models, to make WPP Media Agencies gain the edge at pitches.
• Incentivize knowledge share, continuous learning of Social trends, new technologies and advocate best practices across teams
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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Please read our Privacy Notice for more information on how we process the information you provide.
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