Manager, Content Strategy

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

• Work with agencies to develop clear & engaging influencer strategy that is consistent with the brand image and addresses both business goals and beyond.
• Conduct in-depth competitive audits on client’s influencer activities
• Play an active role in conceptualization, research, planning and development of client’s influencer campaign
• Manage influencer content’s quality with internal teams & key partners
• Manage content vendors to create timely, relevant, compelling content that drives audience growth and engagement
• Identify new influencer trends and opportunities to spark conversation and potential content creation.
• Work closely with other departments for a successful delivery of campaigns.

Skills and experience:

• Experience: Minimum 3 years in the advertising/communication industry, specifically in content planning or influencer management roles (at a Manager or Senior Executive level).
• Influencer Marketing Expertise: Strong knowledge of influencer marketing, social trends, and the influencer industry market.
• Problem-Solving & Interpersonal Skills: Demonstrated ability to solve problems and interact effectively with others.
• Media Knowledge: Confirmed understanding of various media channels, including digital and TV.
• Communication Skills: Fluent in Vietnamese (speaking & writing) and excellent in English (speaking, presenting & writing).
• Technical Proficiency: Good command of MS Office, with strong numerical and Excel skills.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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