Account Manager

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

This is a fantastic opportunity to work as a Planning Account Manager on a brand that is truly making an impact on the world we live in and the fight against Cancer. This leading charity, The Cancer Research UK, is highly acclaimed in the industry and the #1 in trust and perception amongst charities in the UK. Something they are super proud of as a client and their passion for the business.  

We are seen as core partners and get involved in their marketing and fundraising awaydays where we get to hear from the scientists at the forefront of critical work.  

The £25M media spend is split relatively evenly between Brand and Performance with both important to come together to push donations to fund the critical scientific break throughs. This is also reflected in new communications strategies and creative being pushed from the end of the year as they look to the future. 

The client is split into marketing planning and marketing delivery serving general giving, events, stores and trading and whilst they are looking for strong ROI and low CPA there is a great appetite for thinking new and different to recruit that extra £1 of revenue 

Reporting to the Senior Associate Director, no two days will be the same and this client will give you a breadth of experience whilst being supported by a brilliantly strong team, who always strive to deliver best in class and forward-thinking media planning. Experience across brand and performance planning is essential and internally the person will need to form a close collaboration with the Digital and Strategy teams to provide a whole-brained perspective to the account, strategies and work. 

Your responsibilities will be wide-ranging including account-management, mining through research to draw on actionable insights, brand and outcome-based planning and working with specialists to ensure implementation excellence.  Other responsibilities include:

• Work with key media partners for implementation planning and negotiations 
• Be the trusted advisor/ to-go person within the team and with clients for all things related to digital/ media 
• Presentation of strategy and implementation ideas to clients, across different digital platforms 
• Responsible for overall campaign strategy, planning, implementation, and post-campaign reviews for your set of brands. 
• Develop and follow best practices and procedures/process for media planning & operations 
• Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs 
• Ensure projects/campaigns are tracked and measured based on agreed KPIs and media efficiencies 
• Provide guidance to the team on planning, operations, and optimization of digital campaigns. 
• To be a team player and work well with all members of the team to ensure all tasks are fulfilled. Guide and advise the wider team on best practices, innovation, and work processes. 
• Collaborate closely with internal stakeholders to ensure the campaign's smooth implementation 
• To update the team and clients on new trends and changes in the media

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Experience in a media agency, client-side in-house team, or media owner capacity.
• Experience in managing multiple work streams and integrating on large projects and teams. 
• Demonstrated experience and success working in a client-facing role.
• An ability to coach and develop junior members of the team.
• Shows depth of understanding of the industry, business, brands, and consumers in client conversations. 
• A passion for data, insights, and ideation.
• Experience in integrated planning will be an advantage. 

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

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