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Manager - Strategy

Mumbai, India

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Overview of Job

Mindshare Fulcrum, part of WPP Media, is seeking a Manager – Strategy to join our Business Planning C Strategy team. You will play a key role in providing data-driven

insights to inform media planning and strategy, focusing on business intelligence to stay ahead of industry trends.

Key Responsibilities

 Business Intelligence: Scan the market for relevant data, compile reports, and provide insights for Intelligence Reports.

Data Reporting s Analysis: Analyze media and brand performance, manage reports on media metrics and effectiveness, and provide actionable insights.

Collaboration s Stakeholder Management: Work with cross-functional teams and external partners to ensure data availability and integration.

 

Reporting of the Role

This role reports to: Sr. Director – Business Intelligence

 

3 Best Things About the Job

 Shape media planning through actionable insights.

Work with top brands and industry leaders.

Collaborate across categories with both legacy and emerging brands.

 

In This Role, Your Goals Will Be:

 

In 3 months: Gain knowledge of client categories and research tools, independently manage key reports and identify areas to lead.

In 6 months: Become the go-to expert for media measurement dashboards, collaborate proactively across teams and present new data presentation concepts.

In 12 months: Take ownership of key media measurement projects, lead workstreams and drive impact with data-driven insights.

 

What Your Day Job Looks Like

 

Analyze market data and trends for actionable business insights. Manage reports on media spends, performance, and brand metrics.

Provide consumer insights and competitive intelligence to support media strategy. Collaborate with teams and external partners to integrate and analyze data.

 

What You Will Need

 

Must Have

 4+ years of experience in data analysis, consumer insights C competitive intelligence. Strong quantitative and analytical skills with experience in data visualization tools (Excel, Power BI, etc.).

Knowledge of TV and Digital media planning and performance metrics. Excellent attention to detail and ability to communicate insights clearly.

 

 

Good to Have

Familiarity with media planning tools (Kantar, BARC, TGI). Experience in competitive intelligence and market research.Knowledge of pivot tables, Power Bi, statistical analysis methods and media mix modelling.

 

 

Minimum Qualifications

 Postgraduate degree in Marketing, Business, or related field.

4+ years in data analysis, media planning, and consumer insights.

Strong interest in marketing, consumer behaviour and the media landscape.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

 

Please read our Privacy Notice for more information on how we process the information you provide. 

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Demographic Questions (APAC)

At WPP Media we are committed to building a business and culture that is inclusive, and we believe that having a workforce that represents the society we live in is key to our success.

As part of this commitment, we have created this voluntary survey to include the collection and analysis of diversity data across our recruitment.

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