Data Management and BI Senior Executive, GOC
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Job Summary:
· Senior Associates, Business Intelligence are excellent problem solvers and play a critical role working alongside their analytics and media peers. In this role, you will help to improve marketing efficiency and support all data management and reporting deliverables.
· You will serve as a core partner to local Business Intelligence teams, leading development of reporting deliverables throughout the year.
Responsibilities
· Facilitate media performance reporting through the extraction of data sets from multiple marketing/database platforms and perform hygiene and quality control steps, either via BI tools like Power BI, Datorama or in partnership with WPP Media Data Ops. Data sources may include: media platforms (digital, search, social), web analytics tools, 1P sales data, syndicated data, research & survey tools, etc…
· Assist with implementation and management of data system architecture
· Audit and manage data taxonomy/classifications from multiple systems and partners
· Manage the extraction, loading, and transformation of multiple data sets
· Create and manage data visualizations, including dashboard, scorecard, and report deliverables
· Cleanse all data and metrics; perform override updates where necessary
· Execute all business rules according to requirements
· Identify and implement opportunities for efficiency throughout the process
· Manage and execute thorough QA process and ensure quality and accuracy of all data and reporting deliverables
· Manipulate and analyze “big” data sets synthesized from a variety of sources, including media platforms and marketing automation tools
· Generate and manage data visualizations and ensure data is presented accurately and is visually pleasing
· Assist local team in creating campaign performance reports as needed
· Help maintain a performance platform and provide insights and ongoing recommendations around media optimization
Desired Skills and Experience
· 2+ years’ experience in an analytics position working with large amounts of data
· Hands-on experience working with Power BI for data visualization
· Additional desirable skills include tag management experience, application coding experience, etc..
· Digital media experience background preferred, including knowledge of Google Campaign Manager, digital and social Media platforms and web analytics tools
· Experience with SQL.
· Excellent communication skills; especially as it pertains to working as part of an offshore team
· Experience working with on-shore teams a plus
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day and , and more.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Please read our Privacy Notice for more information on how we process the information you provide.
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