Programmatic Expert

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Overview

 As a programmatic expert, you will part of the WPP Media programmatic community. You will work closely with the client management teams from all WPP Media's agencies to suggest programmatic strategies and tactics that are in line with the overall media objectives of our clients.

Key Responsibilities and Accountabilities

• Define KPI’s in collaboration with the digital planners and build the best programmatic strategy & tactical plan to achieve the client’s marketing objectives.
• Making sure that GroupM Programmatic Excellence is followed and applied to our clients’ campaigns.
• Being able to set up and optimize programmatic campaigns in different buying platforms (The Trade Desk, DV360, Xandr, Amazon DSP, Teads Ads Manager, etc.)
• Ensure a maximum of brand safety & brand suitability for our clients
• Working on a few side projects helping the business development of Nexus Media Solutions.

Job Skills & Requirements

• Master or Bachelor level in marketing, digital innovation or any business-related studies. Work experience is not required.
• You have 1-3 years of experience with programmatic buying in different DSP’s, or in any biddable expertise.
• You are well organized and have an eye for detail.
• You are team player with a naturally positive attitude and eager to learn
• You have the ability to maintain a high level of productivity, manage multiple tasks at the same time and keep your stress level under control.
• Very good verbal and written communication skills in English, French and/or Dutch.

Offer

• Flexible work arrangements
• Competitive salary and employee privileges
• Continuous learning and training within WPP Media's network
• Team and networking events

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