Senior Executive Paid Social, MM&D

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Senior Account Executive Paid Social, PlayStation

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Essencemediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

We are seeking a proactive and detail-driven Senior Account Executive to join our Paid Social team. This role is ideal for someone with strong platform experience and an ambition to take greater ownership of campaign delivery and client communication.

The successful candidate will play a key role in executing best-in-class paid social campaigns across platforms including Meta, TikTok, Snapchat, LinkedIn, and Reddit. You’ll work closely with the Account Manager and Account Director to plan, activate, and optimise campaigns that deliver measurable business results, while mentoring junior team members and contributing to the strategic development of accounts.

This is an excellent opportunity to build on your technical and strategic paid social expertise, work on global brands, and help shape innovative approaches to cross-platform media.

Key Responsibilities 

Client Communication & Relationship Management

• Serve as a day-to-day client contact, ensuring clear communication, accurate delivery, and timely responses.
• Support in presenting campaign performance, insights, and optimisations with confidence and clarity.
• Translate client objectives into actionable paid social strategies, collaborating with planning, creative, and analytics teams.

Campaign Planning & Execution

• Lead the setup, trafficking, and optimisation of paid social campaigns across major platforms (Meta, TikTok, LinkedIn, Snapchat, Reddit).
• Apply platform best practices to campaign structures, targeting, and creative strategy.
• Manage campaign QA, ensuring flawless delivery of assets, tracking, and budgets.
• Test new formats, ad types, and targeting approaches to drive innovation and efficiency.

Performance Analysis & Reporting

• Monitor campaign pacing and performance daily, identifying trends and opportunities for optimisation.
• Analyse results to uncover insights that inform strategic recommendations.
• Deliver reports that clearly communicate performance against KPIs and future actions.

Collaboration & Team Contribution

• Work closely with the Account Manager and Account Director to support wider activation strategies.
• Partner with creative teams to ensure content aligns with platform nuances and campaign goals.
• Share knowledge with junior team members and assist in their development.
• Contribute to team-wide projects such as testing roadmaps, best-practice guides, or cross-channel initiatives.

Innovation & Market Awareness

• Stay up to date with emerging platform tools, algorithms, and advertising trends.
• Actively suggest new ideas, tests, and optimisations that improve performance and workflow.
• Participate in training sessions and knowledge-sharing forums to continuously develop expertise.

What We Offer

• Hands-on training in paid social platforms and campaign management.
• Opportunity to work on high-profile global clients.
• A collaborative team culture with room to grow into more senior roles.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Alongside these values, the successful candidate will bring the following skills and attributes:

• Experience managing paid social campaigns across multiple platforms.
• Strong working knowledge of Meta Ads Manager, TikTok Ads Manager, and at least one additional platform (e.g., LinkedIn, Snapchat, Reddit).
• Confident with campaign reporting, data analysis, and communicating performance insights.
• Excellent attention to detail, organisational skills, and ability to manage multiple projects simultaneously.
• Collaborative mindset with the ability to work effectively with cross-functional teams.
• A curiosity for digital innovation and drive to stay ahead of social media trends.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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