Analytics Intern
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Analytics Intern (Bachelors) — Analytics Delivery Team (Malaysia Data Hub)
Company: WPP Media
Team: Analytics Delivery Team — Malaysia Data Hub
Location: Malaysia (Hybrid/Onsite as per business need)
Internship Type: Internship (Full-time preferred)
Duration: Minimum 5–6 months
About the Role
WPP Media’s Analytics Delivery Team (Malaysia Data Hub) is looking for a Masters-level Analytics Intern to support reporting, dashboarding, and insight generation for business and media stakeholders. This is a hands-on role where you will build and improve Power BI dashboards, write SQL queries for data extraction/validation, and automate workflows using Python.
Key Responsibilities
- Build and enhance Power BI dashboards (DAX measures, data modeling, visuals, drill-throughs, performance optimization)
- Write and optimize SQL queries to extract, validate, and transform data from multiple sources
- Support analytics delivery by converting business needs into clear KPIs, reporting views, and insights
- Use Python to automate data preparation, reporting workflows, and analysis tasks
- Assist with data quality checks, reconciliation, and anomaly detection
- Maintain documentation for dashboards, KPI logic, data definitions, and solution workflows
- Collaborate with analysts, data engineers, and stakeholders in an agile delivery environment
Required Skills (Must-have)
- Strong Power BI experience (Power Query, DAX, data modeling, best-practice visual design)
- Strong SQL skills (joins, aggregations, window functions, troubleshooting data issues)
- Strong Python skills for data analysis/automation (Pandas, NumPy, scripting)
- Good understanding of analytics concepts: KPIs, trends, segmentation, reporting logic
- Strong attention to detail and ability to explain insights clearly to stakeholders
Good to Have (Nice-to-have / Optional)
- Experience with Google Cloud Platform (GCP)
- Exposure to BigQuery (querying large datasets, optimization)
- Familiarity with data pipelines / ELT tools (e.g., dbt, Airflow, etc.)
- Exposure to AI/ML concepts (forecasting, classification, LLM-based analytics workflows)
- Knowledge of digital/media metrics is a plus (campaign performance, audience analytics)
Qualifications
- Currently pursuing a Bachelors in Analytics / Data Science / Statistics / Computer Science / Engineering / Business Analytics (or similar)
- Strong analytical mindset with problem-solving ability
- Ability to manage tasks independently, meet deadlines, and work collaboratively
What You’ll Gain
- Real-world experience delivering analytics solutions in a global media organization
- Mentorship from experienced analytics professionals
- Opportunity to contribute to production dashboards and measurable business outcomes
- Exposure to modern cloud analytics stack (depending on project requirements)
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