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Multidiscipline Marketing & Branding Senior Associate (Contrato obra labor)

Bogota, Colombia

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

As a Multidiscipline Marketing & Branding Senior Associate, you will play a pivotal role in shaping and executing influencer content strategies for the Coca-Cola portfolio across the Andean region, including Peru, Colombia, and Ecuador. This position requires meticulous end-to-end management of influencer campaigns, from initial strategy and content adaptation to execution, reporting, and KPI fulfillment. You will be responsible for fostering strong relationships with agency partners, ensuring seamless inter-agency collaboration, and meticulously reviewing influencer content to uphold brand standards. Your impact will be critical in ensuring flawless campaign delivery that not only meets but exceeds client objectives, drives measurable results, and effectively communicates key messages across diverse markets.

Skills and Experience:

  • Minimum of 1 years of experience in the influencer marketing and digital industry.
  • Proficiency in influencer marketing tools such as Klear, Upfluence, among others.
  • Strong understanding and interpretation of metrics derived from influencer content.
  • In-depth knowledge of social media platforms and user behavior (e.g., Instagram, TikTok, YouTube, Facebook).
  • Demonstrated ability to develop and execute end-to-end influencer content strategies for large portfolios and diverse markets.
  • Experience in generating comprehensive campaign performance reports and ensuring KPI achievement.
  • Proven ability to collaborate effectively with cross-functional and inter-agency teams to align client objectives.
  • Meticulous attention to detail in content review, ensuring brand message consistency and adherence to client guidelines.
  • Basic knowledge of Excel.

 

Soft Skills:

  • Assertive communication to translate technical concepts into business language.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Please read our Privacy Notice for more information on how we process the information you provide. 

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