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Assistant Manager Operations – ESP

Colombo, Sri Lanka

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Job Description: Assistant Manager – ESP operations (WPP Media Product Arm)

Reporting to: VP Client Leadership & Growth, WPP Media

Role Overview

As a Assistant Manager of ESP, a key product offering within WPP Media’s product portfolio, you will be responsible for farming and selling the ESP product range across client accounts. Your role is to drive adoption, revenue growth, and integration of ESP solutions by collaborating closely with cluster leads of the client leadership of both agencies. You will identify and develop upsell and cross-sell opportunities, position ESP as a critical solution for client communication challenges and contribute to the overall growth of WPP’s product footprint.

As a WPP media employee, you are required to actively engage in learning and development initiatives throughout the year. This includes familiarizing yourself with WPP’s new identity, completing trainings on WPP Open tools, and participating in other relevant programs and initiatives rolled out by WPP. Commitment to continuous learning is essential for your professional growth and contribution to the organization.

You are expected to always follow and adhere to WPP Media’s ethical and compliances standards as set out by WPP.

Key Responsibilities

  • Product Farming & Sales Growth
    • Proactively identify farming opportunities within existing client accounts to drive upsell and cross-sell of the ESP product range.
    • Collaborate with cluster leads and client teams to understand client needs and tailor ESP solutions accordingly.
    • Achieve and exceed revenue targets for the ESP product portfolio through strategic account management and solution selling.
  • Product Adoption & Integration
    • Work closely with client leadership and internal teams to embed ESP products into integrated communication strategies.
    • Support cluster leads in developing and presenting integrated solutions that leverage the full capabilities of ESP.
    • Monitor product adoption and usage metrics, identifying areas for improvement and driving initiatives to enhance client engagement.
  • Client & Stakeholder Collaboration
    • Act as the primary point of contact for ESP product-related queries and consultations within client accounts.
    • Partner with sales, marketing, and product teams to develop compelling business cases and presentations for clients.
    • Facilitate training sessions and workshops for client teams and internal stakeholders to increase product knowledge and usage.
  • Market & Product Insights
    • Stay abreast of market trends, competitive landscape, and client feedback to inform product positioning and enhancements.
    • Provide regular insights and reports on ESP product performance and opportunities to senior leadership.
    • Identify key partnership that would further enhance ESP / WPP Media’s product portfolio and be the 1st to market.
  • Support Growth & Capability Building
    • Collaborate with the VP of Client Leadership & Growth to identify training needs related to ESP and coordinate relevant learning initiatives.
    • Contribute to the development of marketing and sales collateral that supports ESP product promotion and client engagement.

Key Success Metrics

  • Achievement of revenue growth targets for the ESP product line.
  • Increased adoption and integration of ESP products within client accounts at least 3 new product adaptations per year
  • Number and value of upsell and cross-sell opportunities realized – at least 5 cross selling opportunities within the year
  • Positive feedback from clients and internal stakeholders on ESP product support and value.
  • Contribution to training and capability-building initiatives related to ESP.

Summary

As a Assistant Manager of ESP(Operations), you play a critical role in driving the growth and adoption of WPP Media’s ESP product range by farming existing accounts, collaborating with client leadership, and embedding integrated solutions. Your efforts will ensure that ESP remains a vital part of clients’ communication strategies, contributing to sustained revenue growth and strengthening WPP Media’s position as the trusted partner for solving complex communication challenges.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

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