Product Marketing Manager CDD (Contractor)

About the Role:

Duration: 5-6 month fixed-term contract

Ready to join Wrike’s Product Marketing team?

Wrike is seeking a highly-motivated experienced Product Marketing Manager to be accountable for driving Wrike’s visual collaboration (powered by Klaxoon) product initiatives, launches and revenue growth.

As a Product Marketing Manager, you will play a critical role in Wrike’s products and solutions go-to-market strategies. We are looking for a marketer who takes a customer-centric approach to iterating on messaging, use cases, personas, pricing, salesplays, and go-to-market strategy.

The ideal candidate will be a product marketer at heart with a passion for building product and solution strategies and content from inception to execution. This candidate will need to collaborate closely with Wrike’s Product Management team, Digital team, Demand Generation teams, Customer Success teams as well as other stakeholders across our business and the ideal candidate will focus on the success metrics of Wrike products and solutions. The successful candidate should come with drive, curiosity, an “experiment and test” mindset and flourish under autonomy.

Team Dynamics:

This is an exciting time to be a part of the Wrike business! We have a strong, established customer base that serves as an advocate of transforming the way teams work together and across silos. Wrike's market and product leadership positions are supported by innovation not seen in other competitors, which means that joining Wrike's Product Marketing team will be a fast-paced, engaging and rewarding experience - especially for entrepreneurially-minded marketers.

Your Impact:

• Develop and execute on go-to-market (GTM) strategies for our visual collaboration product line (added in 2025 through the Klaxoon acquisition)
• Partner closely with product management to develop product strategy and influence product roadmap
• Craft compelling messaging and important assets including sales collateral, blog posts, webinars, and other high impact content
• Develop authoritative understanding of market trends, challenges and innovations
• Cultivate strategic and influential relationships with our growing community of global analysts, market luminaries, and influencers to enhance Wrike’s standing and recognition.
• Broaden visibility of the company and core products amongst the analyst community
• Collaborate with other marketing teams to deliver content and programs to drive lead generation, pipeline and revenue growth
• Partner with go-to-market teams on strategic initiatives which may include: product or solution launches, new market entry research, pricing & packaging, overall messaging, positioning and storytelling
• Test and refine new marketing approaches and channels to reach and engage key audiences
• Lead and execute on strategic product launches working across other stakeholders including, field marketing, product, and public relations (PR) teams
• Design and optimize persona-based customer education journeys by tracking and analysing behavior, creating targeted onboarding learning tours and CS campaigns (email/appcues), monitoring quarterly NPS, and organizing Klaxoon customer focus groups.

Your Qualifications:

• Fluency in English required; bi-lingual in English and French highly preferred
• 5 - 7 years working in a product marketing, technical marketing or product management, role in a SaaS/Cloud technology company
• Experiment-driven mindset – the candidate we’re looking for has a “test, observe, iterate” mentality and has a drive to try out new ideas but can also optimize based on observations.
• Empathy – ability to understand problems and needs of the customer
• Creativity – ability to come up with non-obvious ways to achieve the goal, and courage to promote it within the organization.
• High level understanding of different marketing channels (Digital, content, SEO, target and contextual ads, social media, demand generation, etc.) with proficiency in at least one of them
• Analytical thinking – ability to measure results of marketing work
• Bachelor's Degree from an accredited university in the areas of Marketing, Business Management, Computer Science or equivalent fields of study
• Excellent written and verbal communication
• Experience with SaaS/Cloud business models with an emphasis on workplace productivity.

Why Join Wrike?

• 30 days of paid vacation + seniority leave + Recovery Days (RTT)
• Parental Leave: 16 Weeks Maternity / 4 Weeks Paternity + Daycare Spot
• Health Insurance (Employees + Dependents)
• Life Insurance Plan
• Home Allowance (Hybride 20€/month or Full remote 50€/month)
• Public transportation: Coverage of 75% of subscription fee / Sustainable mobility package 200€/year
• CSE Specific Benefits i.e. vacation vouchers,negotiated fees etc.

Your recruitment buddy will be Aziza Talhi, Senior Recruiter.

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Who Is Wrike and Our Culture

Our persona 

Our culture and Values 

🤩 Customer-Focused

We care about our customers. We understand the customer journey, experience, and value derived from Wrike. Decision-making and action-taking are done with the customer in mind.

🤝 Collaborative

We work as one and win together, each bringing unique strengths that contribute to diversity of thought for better outcomes. Leveraging our own work management platform, we foster an environment of creative collaboration and shared achievement.

🎨 Creative

We strive to succeed through continuous innovation. It’s our pursuit of novel concepts that helped us create a market category. We continue to cultivate a workplace that fosters creative thinking as a means of transcending conventional boundaries and empowers us to break new ground to deliver extraordinary work management solutions. 

💪 Committed

We believe in ownership at all levels of the organization, by owning workflows from start to finish. Each member of our team is an integral part of this commitment, establishing work as a platform for personal growth and transformation, as well as collective success and growth.