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Country Manager

Mexico City, Mexico
XPENG is a leading smart technology company at the forefront of innovation, integrating advanced AI and autonomous driving technologies into its vehicles, including electric vehicles (EVs), electric vertical take-off and landing (eVTOL) aircraft, and robotics. With a strong focus on intelligent mobility, XPENG is dedicated to reshaping the future of transportation through cutting-edge R&D in AI, machine learning, and smart connectivity.
 
Job Responsibilities
  • Do research and understand consumer behavior, competitive landscape, and industry trends in the local market, assess market potential and opportunities, to provide a basis for the company to formulate targeted product planning, market entry modes, marketing strategies, sales and after-sales service networks, etc.
  • Develop regional market brand, marketing strategy plans, and organize internal & external resources to collaborate with local partners to promote brand, product, network, after-sales service, and other aspects based on the company's objectives, resources, and strategies, as well as the local market conditions. Conduct tracking of execution effects and continuously improve.
  • Organize and lead the back-office support team in the regional market, plan and formulate regional work objectives and strategies, clarify team divisions, coordinate resources, and ensure close collaboration to achieve goals.
 
Job Requirements
  • Bachelor's degree or above, with majors in Marketing, International Trade, Business Administration, or related fields preferred.
  • Over 10 years of marketing work experience, with priority given to those with experience in the Mexican and LATAM market and subsidiary start-up (from 0 to 1).
  • Familiar with the local culture, business environment, and consumption habits in Mexico.
  • Excellent market analysis, planning, and execution capabilities.
  • Strong team management experience and communication/collaboration skills.
  • Strong innovative thinking and adaptability, able to adjust strategies promptly in response to market changes.
  • English as a working language, and willing to accept overseas business trips/assignments.

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