Junior Social Strategist & Content Creator
Zero Overview
Zero is a creative studio founded in NYC. We have offices in New York, Milwaukee, Los Angeles as well as working virtually across the world. Our intention is to create an environment where multidisciplinary teams can solve problems for progressive and contemporary brands. We aim to constantly re-evaluate what it’s like to work with a studio and provide a high degree of value and service to our clients and our team.
Our studio seeks an individual with a diverse creative background and the ability to operate with a wide array of personalities (both internally and client-side). We believe that process is at the core of our success - and are continually seeking to evolve ours to get the most out of each engagement. The unique and complex problems that face our clients call for fresh and strategic thinkers.
Position Overview
As a Junior Social Strategist & Content Creator, you’ll collaborate with the social media and creative teams in strategic concepting and planning for social media, content calendar planning, content creation and metrics analysis and reporting.
To be successful in this role, you are required to stay up to date on fast-moving trend cycles and culturally relevant topics to understand what will resonate for brands online. You are someone who has a natural affinity and passion for the internet and will be the person who consistently brings this awareness and thinking to the team at large.
You’ll work directly with teams across disciplines, including Accounts and Creative. Candidates are expected to have a foundation in social media strategy and content creation. In this role, your primary responsibility is to collaborate with our teams to create the most effective work possible in an enjoyable, engaging, and positive environment.
You’ll be expected to approach the day-to-day with a positive, solutions-oriented mindset. We believe the traits of kindness, respect, and empathy are vital to the role, and a high degree of collaboration and entrepreneurial thinking will be keys to success.
Roles & Responsibilities
- Collaborating on strategic concepting and planning for social media, content creation, and metrics analysis and reporting
- Strategic Concepting & Planning
- Research, social media audits, social listening, platform/channel determination, messaging and target audience identification
- Collaborating with and occasionally facilitating brainstorming workshops with the creative team to concept and execute content that drives engagement
- Keep the Zero team on top of trends and stay plugged into industry updates, following developments from major social platforms and innovative social marketing campaigns
- Collaborate with the team on influencer discovery, strategy, outreach, briefing, and contracting
- Content Creation
- Collaborating on the production of social content creation for posts and video across various platforms and creating content yourself
- Collaborating with the creative team in ensuring the look, feel, and voice and tone stay on-brand for Zero’s clients
- Metrics Analysis & Reporting
- Analyze metrics on organic and paid channels to determine what’s working, what’s not, and where there are opportunities for change and growth
Skills & Competencies
- An affinity for being online and a passion for the internet and cultural trends
- Ability to plan, shoot and edit TikTok and Reels content in-platform
- Ability to collaborate on the creation of social calendars based on strategy
- Keen eye for detail and a high degree of familiarity with internet trends
- Interest in influencer partnerships and knowledge of influencer trend cycles
- Curiosity and a willingness to learn in a fast-paced environment
- Proactive, taking initiative and responsibility for tasks
- Able to travel to shoot UGC content (i.e. stop into retailers and shoot video, shoot photos at different locations for static content, etc.) and comfortability shooting content in your home space
- Interest in social copywriting (captions + in-post copy)
- Eye for design & video shooting
Years of Experience
- 1 to 3 years of experience in social media strategy and content creation
Reporting Structure
This position will report directly to a Creative Director with additional mentorship and guidance provided by the Creative Producer and Social Media Strategist
Location
NYC / LA / MKE / REMOTE
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