Vice President, Public Relations – B2B Technology (Adtech, Martech, SaaS, AI)
Vice President, Public Relations – B2B Technology (Adtech, Martech, SaaS, AI)
5WPR is seeking an experienced and dynamic Vice President, Public Relations to join our thriving B2B Tech practice. This role is ideal for a strategic communications leader with deep expertise in Adtech, Martech, SaaS, and AI. The VP will provide senior-level counsel to clients, lead high-impact media strategies, and drive agency growth through business development and team leadership.
Here’s what you’ll be doing:
- Lead and manage senior-level client relationships, serving as the primary strategic advisor and trusted partner.
- Develop and execute innovative, results-driven PR strategies that align with business objectives.
- Expand agency visibility and reputation by driving new business initiatives and identifying growth opportunities.
- Deliver top-tier media strategy, securing high-impact coverage and thought leadership placements in relevant industry and business press.
- Mentor, develop, and inspire a team of PR professionals, fostering a culture of excellence and collaboration.
- Ensure exceptional client service, providing proactive strategic counsel and solving challenges with creativity and agility.
- Identify and introduce new agency capabilities to clients, expanding service offerings and driving revenue growth.
- Maintain a strong industry network, staying ahead of trends in Adtech, Martech, SaaS, and AI to inform client strategies.
Here’s what you have:
- 8+ years of PR experience, with a strong track record in B2B Tech (Adtech, Martech, SaaS, AI).
- Agency experience required, with expertise in client management and business development.
- Proven media relations success, securing top-tier placements and shaping narratives in tech and business press.
- Exceptional writing and storytelling abilities, including crafting compelling client messaging, strategic plans, and thought leadership content.
- Strong leadership skills, with a passion for mentoring and developing teams.
- Ability to drive results, meeting and exceeding client expectations and agency growth targets.
Why you'll love working here:
- Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!
- Flexible PTO
- Summer Fridays and Winter, Spring, and Fall Fridays too!
- Hybrid work model offering flexibility and work-life balance
- Expanded parental leave and family planning support
- Continuous learning through “5W University” and development initiatives
- Student Loan Reimbursement
- Professional Development Support
- Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
- Charitable giving, including matching donations
This is an exciting opportunity to play a key role in shaping the future of 5W’s B2B Tech practice while leading cutting-edge PR campaigns for some of the most innovative companies in the space.
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