Product Marketing Intern

About Appier

Appier (TSE: 4180) is an AI-native Agentic AI as a Service (AaaS) company that empowers businesses to create value through cutting-edge AdTech and MarTech solutions. Founded in 2012 with the vision of “Making AI Easy by Making Software Intelligent,” Appier helps businesses turn AI into ROI through its Ad Cloud, Personalization Cloud, and Data Cloud—each powered by Agentic AI that enables autonomous, adaptive, and real-time decision-making. Today, Appier operates 17 offices across APAC, the US, and EMEA, and is listed on the Tokyo Stock Exchange. Learn more at www.appier.com.

About the Role 

We’re looking for a self-starter Product Marketing Intern to join our Product Marketing Manager team. You will work with PM, PR, Marketing, and Sales teams to support PMM team to develop Go-To-Market strategies through product positioning, market intelligence and competitor landscape. This internship is designed to let you closely work with the AI software company’s product marketing team and apply classroom learning to the real world. 

About You

• You are a problem solver who embraces challenges and pinpoints the obstacle to resolve.
• You are passionate about marketing great products and can inspire others to create a shared vision. 
• Excellent written and verbal communication skills in both English and Mandarin with ability to create and deliver convincing presentations and articles.
• You are a self-learner who is always eager to learn and put new learnings into practice.

Responsibilities

• Work closely with Product Marketing Manager across Appier’s solutions to develop successful client case studies, sales deck, and collaterals used in events.
• Analyze and identify our’ sweet spot client profile by analyzing current campaign performances or ideal customer profile on a monthly and weekly basis via basic Excel functions.
• Turn product positioning into a series of website blog articles.
• Support product marketing team’s webinar to execute the event well.
• Develop and regularly refresh Appier’s competitor intelligence and industry dynamics analysis, and present to the Growth team to agilely revamp Go-To-Market strategy.

Qualification 

• Junior or Senior year in Bachelor degree / First or second year in Master degree with Marketing, Business Administration, and Advertising related major. 
• Having a basic understanding of marketing or advertising is a plus.
• Comfortable working in a dynamic and fast-paced environment where the business is continuously evolving.
• Ability to collaborate with cross-functional teams to drive business growth.
• Ability to work independently and proactively with strong project management skills.
• Able to work at least 4 (4 is preferred) days per week during the semester. 

*Please submit your marketing related project summary report along with your application.*

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