Growth Marketing Manager

Financial technology is a high-growth industry as change and innovation continue to disrupt the status-quo and prompt major transformation. Arcesium is at a particularly interesting time in our own growth as we look to leverage our successfully established market position and expand operations in pursuit of strategic new business opportunities. We value intellectual curiosity, proactive ownership, and collaboration with colleagues, and we empower you to meaningfully contribute from day one and accelerate your professional development.

Position Summary

We are seeking a highly experienced and results-driven Growth Marketer to join our team. The ideal candidate will have experience in enterprise SaaS companies and a proven track record of implementing successful product-led growth strategies that have resulted in 20-40% growth in multiple organizations. This role is critical to our continued expansion and market leadership.

Responsibilities

• Develop and execute comprehensive product-led growth marketing strategies that align with business objectives to drive user acquisition, retention, and revenue growth.
• Leverage data-driven insights to identify growth opportunities and optimize the customer journey.
• Collaborate with cross-functional teams, including product, engineering, sales, and customer success, to ensure alignment on growth initiatives and optimize the customer journey.
• Monitor and analyze key performance metrics to measure the effectiveness of growth strategies, identify opportunities for growth, and make data-driven decisions.
• Conduct market research and competitive analysis to identify trends, opportunities, and potential challenges.
• Lead the planning, execution, and optimization of multi-channel growth marketing campaigns (including digital, content, email, and social media) that drive user engagement and conversion.
• Implement A/B testing and other experimentation frameworks to continuously improve marketing tactics and enhance user experience.
• Establish KPIs and metrics to measure the effectiveness of growth strategies, providing regular reports to stakeholders.
• Stay up to date with industry trends and best practices to continually refine and improve growth strategies.

Qualifications

• A minimum of 7 years of experience in growth marketing, with a focus on enterprise SaaS companies.
• Proven success in implementing product-led growth strategies resulting in 20-40% growth in multiple organizations.
• Strong analytical skills and proficiency in using data to drive decision-making.
• Excellent understanding of the SaaS business model and customer lifecycle.
• Experience with digital marketing channels including SEO, SEM, email marketing, social media, and content marketing.
• Proven ability to develop and execute successful growth marketing campaigns.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Exceptional communication and collaboration skills with the ability to convey complex ideas clearly and effectively.
• Experience with marketing automation tools, CRM systems, and analytics platforms.
• Experience working in a fast-paced, high-growth environment.
• Knowledge of emerging growth marketing trends and technologies.
• A proactive mindset with a passion for innovation and continuous learning.
• MBA or advanced degree in marketing, business, or a related field preferred.
• Financial Services or Fintech experience preferred.

The expected annual base salary for this position is $110,000.00 - $170,000.00. Our compensation package includes variable compensation in the form of a year-end bonus, guaranteed in the first year of hire, benefits including medical and prescription drug coverage, and 401k contribution matching.

The applicable annual base salary paid to a successful applicant will be determined based on multiple factors including without limitation the nature and extent of prior experience and educational background.

Remote eligible states include: NY, NJ, MA, MN, IL, FL, TX, OH, PA, CT, NC, CA, GA

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Arcesium and its affiliates do not discriminate in employment matters on the basis of race, color, religion, gender, gender identity, pregnancy, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other category protected by law. Note that for us, this is more than just a legal boilerplate. We are genuinely committed to these principles, which form an important part of our corporate culture, and are eager to hear from extraordinarily well qualified individuals having a wide range of backgrounds and personal characteristics.