Associate, Product Marketing

About Baron Capital

Baron Capital is a leading asset management firm founded in 1982. We believe that hiring, retaining, and nurturing talented individuals who share our passion for excellence, integrity, and innovation is the key to our success. This means creating a welcoming, inclusive, and inspiring environment for all, as well as providing the resources and support our employees need to succeed. We take pride in our exceptionally low turnover and consider it a testament to our culture of collaboration and open communication. If you are looking for a career where you are part of a dynamic team where you can truly make a difference, we invite you to consider joining us.

About the Role

We are looking for a Product Marketing Associate to join a small Thought Leadership and Product Marketing team within the Marketing Department.  As a Product Marketing Associate, you will play a pivotal role by creating high-quality marketing materials, conducting research and analytics, and engaging with key stakeholders. Your responsibilities will include developing compelling product narratives, managing multiple projects simultaneously, and ensuring brand consistency across all materials while leveraging digital tools to streamline processes.

Key Responsibilities

Responsibilities include, but are not limited to:

• Maintain product marketing collateral, guiding updates through the approval process and ensuring materials are adapted appropriately for international audiences
• Collaborate with marketing colleagues and internal creative teams to develop and activate product content via web, e-mail, virtual events, and more
• Manage the product marketing team’s calendar of marketing plans and tactics
• Ensure flawless execution of all marketing activity across channels
• Partner with sales teams to collect feedback, and refine marketing deliverables
• Contribute to cross-product marketing efforts and/or special projects
• Write / edit clean, accurate, engaging content to meet recurring and ad hoc needs
• Collaborate with portfolio managers and sales to identify latest thinking and investment ideas as well as market and industry trends and investor appetite

Qualifications

Education/Experience

• Bachelor’s degree in Marketing, Finance, Business, or a related field.
• 4+ years in a marketing role, ideally in financial services or asset management.
• Proficiency in Microsoft PowerPoint, Excel, and Word
• Strong analytical abilities, experience with market research and data analysis, and excellent organizational and project management capabilities
• Experience producing effective and compliant financial content for marketing

Knowledge and Skills

• Understanding of investment management concepts, including macroeconomics, financial markets, investment products, and asset management
• Meticulous attention to detail
• Strong organizational skills
• Ability to communicate ideas clearly and succinctly in writing and in person
• Ability to take initiative, own areas of responsibility, independently manage a full workload, and respond to shifting priorities
• Strong work ethic, including willingness to go above and beyond to produce timely, polished materials to meet tight deadlines and manage heavy workloads as needed.
• Demonstrated preference for a highly collaborative, unstructured environment with an emphasis on teamwork, respect for others, and expectation that everyone pulls their weight