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Senior Insights Manager

Remote

What We Do 

At C.A. Fortune, we aspire to maintain our position as the nation’s leading consumer brands agency. We realize how fortunate we are (pun intended) to offer comprehensive solutions to our clients. From sales management to marketing, all the way down to insights and e-commerce, our boutique service model offers a breadth of services to our clients. 

Who We Are 

People. Passion. Purpose. Our people are the core of our business. Our unique boutique service model allows our people to follow their passions with a purpose, all while delivering excellent services to our clients. At C.A., we live and breathe our values. We are fearless and curious innovators who lead with solutions, empower others, and do the right thing, always. We are a family-first organization and recognize the importance of a healthy and flexible work-life balance, a positive support system, and the power of diversity and inclusion. 

Overview of the Role

  • The Senior Insights Manager will champion the development and maintenance of the go-to-market analytics designed to support, track, and grow core and new product initiatives for all retailers and channels. They will act as a analytically-minded storyteller and leader by providing the analytics and insights needed to optimize pricing, promotion, distribution, displays and shelf placement, and lead business review analysis. The position will develop and maintain value-added and actionable category management tools, incorporating customer learning and strategic brand insights that will guide sales and business managers to achieve volume and distribution objectives. This position will perform as if they are the category manager, internal consultant and trusted advisor to our sales organization and clients. The candidate must possess sound business judgment, excellent communication skills and demonstrate experience in the following areas: assortment planning, negotiation, pricing strategy, online product presentation, sales, and building productive relationships. 
  • Fully remote if local to Chicago, IL a hybrid schedule will be observed 2-3 days in office
  • Salary range $105,000 - $115,000 depending on experience, qualifications and skills
  • Travel Requirements: 10-20% to present to clients  
  • At C.A. we’re not looking for perfection, just people that want to commit to a us and grow their careers long-term. We are on a mission to build better brands that inspire healthier lifestyles for consumers and their families. If you’re looking for a sign to apply, here it is!

What You'll Do at C.A. Fortune

  • Implement business intelligence strategy aligned with the Insights Pillar vision. 
  • Lead a team of 2-5 insight analysts responsible for client reporting, retailer category reviews, client/retailer performance, etc. 
  • Drive proficiency in the analytical tools and resources across the team. 
  • Development, training, and workload management of insights team. 
  • Training of analytics and insights across the Insights team and cross-functional groups. 
  • Leverage category management strategies across the team to develop fact-based category reviews, business reviews and selling stories. 
  • Present business reviews to client, clearly articulating trends and recommendations to optimize strategic planning and selling efforts. 
  • Develop and deliver presentations relative to topline reporting, sales reviews, category reviews, overall business trends, merchandising, assortment, pricing, and shelving across the omnichannel landscape. 
  • Build comprehensive knowledge of the products, attributes, strategies, tactics, and competitive trends in the marketplace for assigned categories online and offline. 
  • Utilize distributor, syndicated and consumer research to develop fact-based analysis and business reviews. 
  • Provide ad-hoc category management reporting, trend analysis, customized reports, and special project work directly to internal / external leaders as necessary. 
  • Keeps abreast of developments and best practices in Category Management, pursue the knowledge needed to improve departmental capabilities and professional agility. 

What You Should Bring to the Table

  • Bachelor’s Degree plus 5-7 years CPG industry sales and category management experience (Natural/Specialty/Organic food and/or beverage preferred). 
  • A proven record of leading, developing, and motivating individuals and teams. 
  • High level of proficiency pulling and leveraging SPINS (Satori), Nielsen and Circana (IRI) data. 
  • Must have experience with Circana (IRI) data.
  • In-depth experience in selling story development, category reviews & category management principals. 
  • Strong proficiency in Microsoft Word, Excel, and PowerPoint. Expert level Excel with experience using tools such as VLOOKUP, Index Match, Advanced conditional formatting, Pivot Tables/charts and reporting.  
  • Must have experience in data visualization platforms (e.g., spotfire, PowerBI). 
  • Advanced communications skills, ability to clearly articulate complex concepts in a concise manner. 
  • A demonstrated competency in multi-tasking and problem-solving with focus on meeting deadlines. 
  • Strong analytical and strategic thinker; can turn self-developed strategies/efficient processes into execution. 
  • Extremely organized and detail-oriented. 
  • Demonstrated ability to achieve high performance goals and meet deadlines in a fast-paced environment. 

You Will Stand Out If You Have

  • Experience at a retailer or manufacturer  
  • Extensive PowerBI experience 
  • Experience leading a team (at least 1 direct report)
  • Extensive experience with Nielsen and Circana (IRI) data

What We Offer 

  • 16 PTO days
  • 11 paid company holidays per year 
  • 2 paid volunteer days per year 
  • Bonus Eligible 
  • 3 months fully paid parental leave (regardless of gender) 
  • Medical, dental, and vision 
  • Monthly cell phone allowance 
  • Paid company life insurance 
  • 401k with company match 
  • Summer hours (half day Fridays from Memorial Day thru Labor Day) 
  • Work from home flexibility 

Come As You Are 

C.A. is committed to making our company more inclusive. Diversity fuels our innovation and better connects us to our clients, our colleagues, and our communities. Based on research, we know that women and other marginalized groups tend to apply to roles only when their experience perfectly matches the job description. That said, we encourage you to apply if you meet the majority of qualifications, especially if this role aligns with your career trajectory.

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