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Affiliate Marketing Manager

Mahwah, NJ

We are seeking an Affiliate Marketing Manager with hands-on experience managing affiliate programs, supporting social media marketing efforts, and contributing to account management workflows. Experience coordinating UGC (user-generated content) programs or creator partnerships is a strong plus.

In addition to base compensation, this role offers a performance-based commission opportunity aligned with affiliate revenue and growth targets.

Responsibilities

Affiliate & SEO

  • Manage the day-to-day execution and growth of the affiliate marketing program
  • Recruit, onboard, and manage affiliate partners, publishers, and creators
  • Monitor affiliate performance, tracking, links, promotions, and compliance
  • Identify and pursue new affiliate, content, and partnership opportunities
  • Execute SEO initiatives including keyword research, on‑page optimization, and content updates
  • Collaborate with content, e‑commerce, and marketing teams to improve organic traffic and conversions
  • Track, analyze, and report on performance using Google Analytics, Search Console, affiliate platforms, and spreadsheets
  • Apply proven affiliate and SEO best practices to improve efficiency and results

Social Media Marketing & UGC

  • Support social media campaigns by coordinating content needs across platforms
  • Collaborate with creators and UGC contributors, ensuring timely delivery and brand alignment
  • Help identify UGC opportunities among customers, partners, influencers, and affiliates
  • Organize, tag, and maintain a library of UGC assets for multi-channel use
  • Assist with community engagement efforts to support brand visibility and performance

Account Management

  • Assist in managing relationships with affiliate partners, agencies, and platforms
  • Respond to partner needs, questions, and promotional requests in a timely manner
  • Support cross-functional communication with brand, e‑commerce, and product teams
  • Help ensure all affiliate and partnership deliverables are met and properly executed

Requirements

  • Hands-on experience managing affiliate marketing and/or SEO programs
  • Experience in social media marketing, influencer coordination, or UGC content management
  • Prior exposure to the consumer packaged goods (CPG) industry preferred
  • Working knowledge of affiliate marketing models, tracking, and attribution
  • Working knowledge of SEO fundamentals including keyword research and on‑page optimization
  • Strong attention to detail, organization, and follow‑through
  • Clear communicator able to collaborate cross-functionally
  • Comfortable thriving in a fast-paced environment while managing multiple projects at once

Salary Range (commensurate with experience)

$80,000 - $100,000 USD

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