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Marketing Operations Manager

New York, New York, United States

Courier Health is on a mission to solve one of the biggest and most meaningful opportunities in healthcare: reinvent how people living with chronic and rare diseases are supported.

We are building the future of patient engagement for life sciences companies. Our software is leveraged by biopharma companies to support patients in their complex journey from diagnosis to initiating and remaining on therapy to achieve optimal health outcomes.

As Marketing Operations Manager, you will play a key role in maintaining our CRM & marketing automation platform, measuring and optimizing campaigns, and collaborating cross-functionally to maximize marketing and sales handoff and engagement. We are looking for someone who combines data-driven strategy and creative problem-solving to drive growth across our target segments and marketing channels.

Please note that this is an in-office role located at Courier Health HQ in New York City.

Responsibilities

  • Administer and optimize key marketing technology platforms, including HubSpot, Webflow, and AI tools to improve audience segmentation, data flow, outreach, and measurement.
  • Assist with the planning, setup, execution, and measurement of marketing campaigns across email, industry and owned events, paid social, and industry channels.
  • Maintain clean and organized marketing and sales databases, providing regular insights to measure lead quality, campaign ROI, pipeline contribution and to identify areas of opportunity.
  • Partner across Marketing, Sales, and Client Solutions to optimize lead qualification, sales enablement, and overall customer journey strategies to ensure consistent execution.
  • Build and maintain marketing KPIs and reports to help understand marketing performance, pipeline contribution, and campaign impact.
  • Develop and refine marketing operations processes, including lead scoring, nurture workflows, funnel optimization, and AI adoption to enhance efficiency and effectiveness.
  • Jump in to support various marketing programs as needed, bringing a creative, problem-solving mindset to our dynamic, fast-paced environment.

Qualifications

  • At least 5 years of professional experience in marketing operations or automation, preferably at a B2B tech company
  • Strong experience administering and optimizing HubSpot for sales CRM and marketing automation, as well as Google Analytics
  • Deep understanding of leading-edge marketing tactics and AI technologies
  • Analytical mindset with experience interpreting data and turning insights into action
  • Excellent organizational skills and attention to detail
  • Demonstrated experience managing multiple project simultaneously and operating in ambiguity
  • Experience with Webflow, Office 365, and Notion preferred

Benefits

  • Highly competitive pay, including equity
  • Top notch health benefits
  • Flexible PTO
  • Paid parental leave
  • Monthly healthy lifestyle stipend
  • Team events and bi-annual off-sites
  • Career coaching opportunities
  • Open office with unlimited coffee, snacks, etc.

The annual salary range for the target level for this role is $110,000-$150,000 + equity + benefits, including medical, dental, and vision.

Courier Health is proud to be an Equal Employment Opportunity employer.

We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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