Back to jobs
New

Director of Product Marketing, Trust and Safety

San Francisco Bay Area

Discord is used by over 200 million people every month for many different reasons, but there’s one thing that nearly everyone does on our platform: play video games. Over 90% of our users play games, spending a combined 1.5 billion hours playing thousands of unique titles on Discord each month. Discord plays a uniquely important role in the future of gaming. We are focused on making it easier and more fun for people to talk and hang out before, during, and after playing games.

As Director of Product Marketing for Trust & Safety, you will lead and develop a high-performing Product Marketing team to drive exceptional go-to-market execution for safety products and user education initiatives. You'll develop and execute comprehensive go-to-market strategies for safety products and policies, oversee user and guardian education campaigns, and ensure alignment between Discord's safety objectives and community needs. This role requires a strategic thinker who can act as both player and coach to translate safety initiatives into measurable trust and engagement outcomes.

What You'll Be Doing

  • Strategic Safety Product Marketing: Lead go-to-market strategy for safety products, features, and policies, including content moderation tools, privacy controls, parental controls, community guidelines, and proactive safety measures to expand trust and platform adoption.
  • User Education & Awareness Strategy: Develop and execute comprehensive education campaigns around safety features, digital citizenship, and responsible platform use, ensuring alignment with overall marketing objectives and community values.
  • Cross-Functional Safety Leadership: Build and nurture strong relationships with Trust & Safety cross-functional teams, including Policy, Legal, Product, and Engineering, serving as the primary liaison between safety initiatives and marketing execution to ensure seamless collaboration.
  • User Engagement & Advocacy: Partner with cross-functional teams to develop safety-focused content, educational resources, and safety initiatives that make Discord a safer place and contribute to the well-being of our community members.
  • Safety Metrics & Impact Measurement: Define KPIs for safety marketing initiatives, track sentiment and safety feature adoption, and provide data-driven insights to continuously refine safety communication strategies and demonstrate clear impact on user trust and platform health.
  • Industry Leadership & Thought Leadership: Stay informed about digital safety trends, regulatory developments, and industry best practices to identify emerging opportunities and represent Discord as a leader in platform safety innovation.
  • Safety Messaging & Storytelling: Partner with Comms lead to develop compelling narratives for safety initiatives targeted at diverse audiences, including teen and adult users, guardians, educators, policymakers, and advocacy groups, ensuring consistent messaging across all channels. 

What You Should Have

  • 10+ years of product marketing experience with at least 5 years in trust and safety, platform integrity, or digital safety marketing, preferably within the gaming, social media, or technology industry.
  • Passion for creating safer online communities and a deep understanding of user behavior, community dynamics, and the unique challenges of maintaining safety at scale.
  • Experience leading and scaling safety marketing teams, with demonstrated success in developing user and parental education strategies.
  • Strategic mindset combined with an action-oriented approach to safety challenges and user protection, with proven success in developing marketing strategies that drive safety feature adoption and user trust.
  • Deep understanding of online safety ecosystems, content moderation, privacy regulations, and platform governance across gaming and social communication platforms.
  • Exceptional communication and presentation skills, with proven ability to build relationships with executive-level stakeholders and effectively communicate complex concepts to diverse audiences.
  • Experience managing marketing budgets for safety initiatives and developing content strategies that balance user education with brand protection.
  • Demonstrated leadership abilities with experience in cross-functional collaboration and shaping trust, safety, and well-being product and initiatives.
  • Strong analytical skills with experience measuring the effectiveness of safety marketing campaigns and translating safety metrics into actionable marketing insights.

Candidates must reside in or be willing to relocate to the San Francisco Bay Area (Alameda, Contra Costa, Marin, Napa, San Francisco, San Mateo, Santa Clara, Solano, and Sonoma counties). Relocation assistance may be available.

Office Guidance: For this role, candidates must be willing to be in the office a minimum of 1 day per week. 

The US base salary range for this full-time position is $300,000 to $337,000 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits.

Why Discord? 

Discord plays a uniquely important role in the future of gaming. We're a multiplatform, multigenerational and multiplayer platform that helps people deepen their friendships around games and shared interests. We believe games give us a way to have fun with our favorite people, whether listening to music together or grinding in competitive matches for diamond rank. Join us in our mission! Your future is just a click away!

Discord is committed to inclusion and providing reasonable accommodations during the interview process. We want you to feel set up for success, so if you are in need of reasonable accommodations, please let your recruiter know.

Please see our Applicant and Candidate Privacy Policy for details regarding Discord’s collection and usage of personal information relating to the application and recruitment process by clicking HERE.

Apply for this job

*

indicates a required field

Resume/CV

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...
Select...
Select...

Demographic Questions for Discord

We’d like to know a little more about you. Answering is completely voluntary, but we'll be forever grateful since the information will help us evaluate and improve our recruitment, diversity and belonging efforts. Whether or not you choose to answer the questions will not affect your job application with us. Any information you submit here will be kept secure, pseudonymized, confidential and completely separate from your personal data and job application. By answering this survey, you consent to our processing of your responses for the purposes listed above. You have the right to withdraw your consent at any time by contacting us. 

Self-identification categories:

  • Gender Identity: A person's internal perception of their gender and how they label themselves (may or may not correspond to gender assigned at birth).
  • Race/Ethnicity: A person’s racial or ethnic identity. 
  • Sexual Orientation: A person's sexual identity in relation to the gender to which they are attracted.
  • Disability: A person who has a physical or mental impairment which substantially, or occasionally, limits one or more of their major life activities. 
  • Military Service: A person who has spent time serving in any branch of the military (may be retired or active).
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Discord’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.