Senior Growth Product Manager

About evermore

evermore is a technology company that administers Smart Benefits to connect people to products and services they need, when they need them, so they can live healthier lives. We partner with payers and retailers to deliver expansive benefits for things like healthy foods, OTC medications, or transportation. evermore is reinventing benefits administration so that everyone benefits with more value for each and better outcomes for all. evermore is a Series B stage company, backed by leading investors including General Catalyst, Define Ventures, Lightspeed Venture Partners, Pinegrove Capital Partners, and Qiming Venture Partners. 

The Job at a Glance 

As Senior Growth PM at evermore, you’ll design and execute multi-channel engagement campaigns that help members activate their benefits and take meaningful health actions.

You’ll own the full journey across activation, retention, and engagement campaigns to help connect members with the value evermore provides, with clear ownership of funnel metrics related to member activation, benefit usage, digital return engagement, and conversion to meaningful health or spend actions. You’ll work directly in our engagement tools to build campaigns from the ground up, interpret performance data, and continuously test and refine messaging to maximize outcomes.

This is a hands-on individual contributor role, reporting to the Director of Product, and sits within the Product organization’s Digital Experience lever.

What You Will Do 

Working within an organization created at the intersection of health care, retail and financial technology, no two days will look the same.  Typical responsibilities of the role include:  

• Design, build, and deploy email, SMS, and push campaigns that activate members and increase digital engagement; managed automated workflows for distinct audience segments and varied campaign content.
• Leverage data to identify growth levers and validate through structured experimentation, using A/B and multivariate testing to drive continuous UX and messaging optimization.
• Partner with Data, Engineering, and Design to align messaging with app experiences, benefit configurations, and targeted health outcomes.
• Work directly with event data and segmentation logic, ensuring campaigns trigger from accurate behavioral and eligibility signals.
• Troubleshoot campaign logic, JSON payloads, or data discrepancies in partnership with product and engineering teams.
• Champion an experimentation culture — establish a systematic experimentation roadmap with hypotheses tied to quantitative goals, and test, measure, and iterate continuously.
• Partner with account management and Sales to execute customized engagement initiatives and grow ARPU for enterprise customers.
• Scale engagement capabilities across sponsors and member populations, with particular focus on delivering engagement strategies that work across diverse populations and channels.

About You 

While every candidate brings a unique resume and prospective, an ideal candidate will include:  

• 4+ years of experience in product marketing, lifecycle and/or growth marketing.
• Hands-on experience with Iterable or similar lifecycle platforms (Braze, Klaviyo, Amplitude).
• Proven success designing and executing multichannel campaigns using email, SMS, and push.
• Strong analytical and data interpretation skills—you know how to read funnel data and draw actionable insights.
• Comfortable operating autonomously in a fast-moving, cross-functional environment.
• Startup mindset—comfortable experimenting, learning quickly, and iterating toward impact.
• You don’t need to be an engineer, but you’re confident working with structured data (for example, looking at event payloads or segmentation filters).
• You understand how engagement campaigns trigger from backend events and know how to QA logic end-to-end.

Bonus points for:

• Experience driving health engagement or closing care gaps (screenings, preventive care, adherence).
• Familiarity with Metabase, LaunchDarkly, Heap, or Countly.
• Experience working in healthcare compliance environments (HIPAA, TCPA).

Other Requirements

• Travel may be required from time to time as part of the role, for company events and business needs
  
• evermore is a remote-first, distributed workforce. Candidates should be comfortable with, and equipped to work within, a distributed remote team, including having reliable internet access and basic home office equipment. evermore will provide a work laptop, and mouse/keyboard upon request   
• Legal authorization to work in the US is required. At this time, evermore will not consider candidates who need sponsorship, now or in the future 
• All offers for employment are contingent upon successful completion of a background check 

What We Offer 

• Competitive base salary ranging from $160,700 to $171,400, discretionary bonus, and equity; depending on experience/qualifications
  
• Benefits  
  • Medical, Dental, and Vision insurance with 90% paid employer premium contributions for all tiers 
  • 100% Employer Paid Short-Term & Long-Term Disability 
  • 100% Employer Paid Basic Life Insurance Policy  
  • Employee Assistance Program (EAP) 
  • 401(k) Program
    
• Discretionary PTO
• Paid holidays
• Parental Leave
• Flexible work schedule within core hours
• Work anywhere in the USA as we are a fully distributed team from coast to coast 

 

evermore is an equal opportunity employer, Minority/Female/Disability/Veteran/LGBTQIA+ – proudly embracing diversity in all its manifestations. Applicants requiring reasonable accommodation for the application and/or interview process should notify a representative of the People Operations Team via Careers@sodahealth.com. 

evermore participates in E-Verify, the federal program for electronic verification of employment eligibility. 

To all recruitment agencies: evermore does not accept agency resumes, please do not forward them to any evermore employees.