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Strategic Product Manager

Los Angeles

ABOUT GOODR

We create and sell $25 active sunglasses for anyone. No slip, no bounce, all polarized, all fun. Interested in joining our team? Keep reading.

OUR VALUES: We have two core values: Fun & Authenticity.

  • FUN = Being sh*tty isn’t fun. Agreed? Taking pride in your work, finding joy in being GREAT, and celebrating wins… and losses. Now, that’s fun!
  • AUTHENTICITY = Focusing on being authentic over being liked. (Next-level guru stuff. Count it.)

Fun Fact: We do not allow email to be sent internally. Carrier pigeons only. JK, we use Slack.

AUTONOMY: We practice autonomy, empowerment, and accountability so that every team member can be in control of their own life.

  • HYBRID WORKING: Most roles are only required to be in office every Tuesday and Thursday with the occasional third day thrown in.
  • PROFESSIONAL DEVELOPMENT: We have an all-company learning program so that we’re constantly leveling up our skills.

SUSTAINABILITY: We think Earth’s pretty rad. That’s why we take action wherever possible to limit our impact on the planet.

  • 1% FOR THE PLANET MEMBER: 1% of goodr’s annual sales go directly to environmental organizations.
  • CARBON NEUTRAL: In 2019, goodr became a 100% carbon neutral company.

Fun Fact: Each year we create limited-edition sunglasses made from 100% recycled materials called “These Shades are Trash.” Check out a pair and join the movement!


ABOUT THE ROLE

Are you tired of people referring to you as a Product Manager? Do you wish they’d refer to you as the more accurate title of Playful, Poised, Praiseworthy, Product Professional? Did the business card maker say your role name was too long for the 3.5 inch piece of paper? (Well screw you business card maker, no one uses paper these days anyway! Tree Killer!)

But we digress. If you love all things product strategy and management, then goodr’s got the job for you! As our Strategic Product Manager, you’ll conduct product evaluation, identify growth opportunities, and create custom product reports to keep track of it all. So join the team and help create the best products possible, build hype, and sell some bad*ss shades.

 

RESPONSIBILITIES

  • Manage overall strategy of our Inline Product Category 
  • Oversee planning of the launch calendar including the strategy for introducing and phasing out category skus 
  • Participate in the Tri-Annual Review presentation for the category
  • Research trends and new product options to drive sales and achieve business targets 
  • Track and analyze sales performance, margins, and other key metrics to identify opportunities
  • Generate regular reports on inline product performance and regularly present insights/ recommendations to key role holders
  • Manage all company wide communication for the category 
  • Ensure alignment and effective execution of inline product plans through cross-department coordination
  • Conducts market specific assessments of competitors, vendors, and customers to support inline product decisions
  • Collaborate with multiple departments to develop enhanced marketing and sales plans and promotions 
  • Conduct product evaluation and comparisons to identify alternates
  • Provides recommendations to optimize new product introductions, distribution, price and promotional options
  • Provide ad-hoc product management reporting, trend analysis, customized reports, and special projects for key role holders
  • This role is in the Product Strategy team and will report directly to the Director of Product Strategy
  • Perform other related duties as assigned

ABOUT THE IDEAL CANDIDATE 

  • May or may not have a degree...we don’t care (bonus points for Basset Hound Science or Dinosaur Law)
  • Loves everything above
  • Asks a lot of questions 
  • 5+ years of working experience in CPG or category management  
  • Bonus points for sunglasses/activewear industry experience
  • Knows how to rock the room with their proficient public speaking/presentation skills
  • Proficient in Excel/Google Sheets
  • Understands sales and customer data
  • Strong analytical and strategic thinking skills
  • A self-starter who can rely on their skill in prioritizing and organizing their workflow to coordinate multiple departments
  • Dependable with the willingness to take the initiative to work collaboratively and with a sense of urgency
  • Loves the work more than a paycheck 
  • Solid organizational skills including attention to detail and multitasking skills
  • Thinks planning and organizing are fun
  • Loves getting and giving feedback 
  • Is into personal growth
  • Thinks Fun is being great (not partying) 
  • Is proactive and an independent problem solver! (Can you google a question?)


WHAT YOU GET

  • A role at a company that is going to the moon
  • The opportunity to show up every day and have fun
  • The ability to learn and grow as a person
  • Paid vacation (we encourage you to take time off!)
  • Flexible work environment (want to go for a run at 11am on Wednesday, go for it!)
  • Paycheck... obviously. Salary range: $100k - $115k, final number dependent on experience
  • Medical, Dental, and Vision benefits
  • 401(K) with company matching
  • Financial Wellness Counseling
  • Sunglasses. Duh.

**No Visa Sponsorship is available for this position.

 

NEXT STEPS

Here's what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 8 weeks to complete and you'd be expected to start on a specific date. 

1. Application

2. Fill out a form with basic questions

3. 20 minute introductory interview with HR team member

4. 20 minute culture interview with HR team member

5. 90 minute in-person interviews with peers and manager

6. Final assignment and presentation

7. Offer!

TO GET THE PROCESS STARTED, SUBMIT THE FOLLOWING: 

  • Resume
  • Cover letter showing your personality. Seriously. No boring corporate speak allowed.
  • Links to projects or groups you’re involved with (if you have them)
  • A drawing of an octopus fighting a pirate (not joking)*

*We accept submissions using accessibility tools.

 

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