Senior PR Account Executive - B2B Comms
About Us:
Hotwire is a global, strategic communications consultancy dedicated to helping ambitious technology companies change the game, build their reputation, and stand out from the crowd. Recognised by multiple award wins over the years, we provide clients with insights-led, integrated communications solutions across various market categories. With eleven offices worldwide, we work seamlessly to help companies achieve sustainable growth. Our Thoughtful Working approach embodies flexibility and offers unique benefits. From Sydney to San Francisco, we operate with a “One Team” mentality. Hotwire ensures you achieve your personal best through engaging work and continuous learning and development.
The German team consists of 45 strong individuals, spread across Munich and Frankfurt. Working for clients such as LinkedIn, FM Global, OpenText and many more.
Why This Role?
As an Senior PR Account Executive at Hotwire, you will implement day-to-day communications activities, carrying out campaign execution and administration for B2B client accounts and projects. You and your fellow executives will be the engine of client campaigns, driving activities with determination and enthusiasm to deliver impactful results for your clients and make your team shine.
Accountabilities:
- Media Mastery: Understand the media landscape, continuously learning to bring great value to your team and clients. Craft and build your understanding of what makes a great story and how to tell it.
- Industry Awareness: Be the eyes and ears of your clients’ industries, ensuring your account teams are up to speed on sector developments.
- Portfolio Management: Work across a portfolio of 4-6 B2B clients, generating results, meeting deadlines, and developing relationships with clients and the media.
- Time Management: Be an expert at delivering work on different campaigns with different teams, showcasing impeccable time management skills.
- Media Engagement: Generate results by pitching client stories to journalists and influencers. Arrange and staff media interviews and events.
- Content Creation: Write content for various purposes, including pitches, press releases, blog entries, feature articles, and case studies.
- Client Support: Develop client call agendas, take detailed notes, and map out action items post-call. Assist with clients’ social media accounts and deliver analytics reports.
- Creative Contribution: Participate in team brainstorms to create new ideas for campaigns.
- Communication: Use your impeccable communication skills to work effectively with clients, journalists, and colleagues.
- Team Support: Support your team by looking for opportunities to get involved in ad hoc duties.
You’ll Bring:
- Experience: At least 2/4 years of experience in the communications space, with a focus on B2B clients.
- Media Contacts: A network of strong media contacts, preferably in tech B2B publications.
- Communication Skills: Impeccable written and verbal communication skills in English and German.
- Tech Enthusiasm: A genuine love for technology and understanding of how it shapes our society.
- Trend Spotting: A proven ability to identify connections between trends, stories, and brands.
- Media Passion: A passion for consuming newspapers, blogs, and content both personally and professionally.
- Can-Do Attitude: A positive attitude, knowing no job is too big or too small.
- Team Player: Examples of teamwork and a willingness to help out whenever and wherever needed.
Why Us:
- Expert clients looking for real partnership and advice
- A fast-paced work environment focusing on Tech topics
- A flexible way to approach your professional life in terms of location, time & career path through our Thoughtful Working philosophy
- Possibilities to interact with your colleagues at international level both online and onsite through various initiatives: trainings, sponsored trips across the globe (GOHotwire!), agency meetings, etc
- Thoughtful benefits like the Hotwire Sabbatical: after four years, enjoy a paid break to recharge your batteries away from the office
- A dynamic, smart and lovely team to work with on a daily basis
- A diverse workplace where equality of chances and respect are the core of our way of thinking
Please apply by submitting your CV in English. Only share a cover letter if you are convinced it will make a difference.
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