Senior Account Manager/AD (Account Based Marketing specialist)

Hotwire is looking for an experienced Senior Account Manager or Account Director with a specialism in ABM to join our growing marketing division - could this be you?

About Us

We are the global communications and marketing consultancy that powers the world's most innovative tech brands; a group of expert communicators who are fanatical about tech and are here to help businesses ignite their possibilities. With a global reach across 11 countries, our local experience and global scale allow us to deliver bold but pragmatic comms guidance to tech companies all over the world.

We're fanatical about technology.  Our tech understanding, experience, and network help spark audience curiosity across all aspects of communications, branding and digital marketing. At Hotwire we aim to be the best consultancy our clients and our people will ever work with. At the heart of this ambition is our belief that you can achieve limitless success when working with Hotwire. We build this belief on three core pillars:

1.     We build our business with you
Together, we work with you to ignite possibility. We do so by creating an environment that drives careers, provides the best employee experiences and builds expertise to shape the world we live in. It's our mission to be the most inspiring consultancy you'll ever work with.

2.     We are connected in every sense
Our global network brings together different cultures from our global offices, top minds, ideas, and expertise worldwide. Our teams deliver bold but pragmatic integrated comms guidance as one consistent team.

3.     We offer a different sort of consultancy experience
Our campaigns are data-driven and created for impact. Our insight-led thinking and strategic know-how allows us to create work that makes people sit up and take action. And we have fun doing it.

About the SAM/AD role…

As an Account Director you will play a lead role in the growth, development and profitability of a number of global accounts, with emphasis on strategic relationship building, client services excellence, and the creation and direction of highly effective marketing campaigns and initiatives. Your area of work will span Account Based Marketing (ABM), demand generation, channel and alliance and more.

You will be a leader in the team, responsible for the performance and development of your team members, the continued optimisation of propositions and output from your team, as well as the retention and extension of the client network and budget share within named and net new accounts. You will be working closely with the business to ensure accurate and timely commercial management of client accounts and associated projects.

 Key Responsibilities

• Look after a portfolio of tech clients, managing budgets as well as the teams’ hours
• Actively looking to identify opportunities outside existing accounts.
• Successful management of strategic/priority projects
• Proposal development, presentation, follow up and close
• Proactively growing your network within owned accounts
• Accountable for overall quality of output from the team
• Qualification of owned (assigned) opportunities
• Internal resource allocation and response management
• Networking at dedicated industry and Hotwire events
• You will be responsible for meeting annual and quarterly account targets (sales and revenue), profitability management for projects and accounts and forecasting
• Have a results focused approach to your work; ensuring client delight through deliverables
• Have strong project management skills; be a master at juggling a number of projects at once; whilst instilling senior clients with confidence and motivating your team
• Lead with purpose and by example. As a critical member of the senior Hotwire Marketing team, you will be setting the standard and expectations for leadership, teamwork and results
• Manage junior team members on accounts and having direct line reports within the Hotwire Marketing team; inspiring and driving them to reach their full potential
• On-board and train new team members
• Be involved in your team’s development; helping identify opportunities to help them grow
• Get your hands dirty; and be a real team player

What we are looking for:

• A strong, proven track record in B2B Marketing
• Someone with a true passion for emerging technology and the space as a whole
• Account Based Marketing & Integrated Campaigns
• Experience working with global brands; understanding the need for localisation
• Excellent team leadership ability with true desire to motivate and develop a team
• Strategic and innovative thinking, both for clients and the agency
• Superb client relationship skills
• Experience of managing team hours – spotting over servicing and any issues which may arise from holidays etc.
• Experience leading and growing accounts
• Commercial Management
• Channel & Alliances and Industry Programmes (Desirable but not essential)
• A real team player attitude
• Ambition, drive and motivation

Why Us:

• Flexibility – We understand that life doesn’t always fit around the 9-5; and that work/life integration is crucial. We currently require people in our London office 2-3 days week, but fully support a ‘thoughtful working’ policy
• Global Reach & Opportunity – You will have the opportunity to work within global teams, connecting with clients and colleagues locally and globally.
• Great Benefits – Strong benefits package includes 25 days holiday, enhanced family leave, up to 10% pension contributions, private health insurance, life insurance, income protection scheme for long-term sickness, a paid 6-week sabbatical after every 4 years of continuous service, and paid time off for community involvement. Hotwire offers a variety of bonus opportunities to include business development, annual company bonuses and referral bonuses.
• Development Opportunities – A strong learning and development program with training opportunities at all levels.
• Autonomy – The freedom and support to be limitless, and the opportunity to own your career and create the future you want.
• Variety – No day is the same as the last. Both within our own walls, and with our clients, we navigate change daily and there’s always an opportunity to stretch your skills, learn something new, seek out a new challenge, and gain expertise.
• Our Amazing Team – We are connected, ambitious, and friendly. We don’t step on toes to get ahead, we build each other up, develop and teach each other and understand that each person’s individual success is a win for all.