Back to jobs
tags.new

Staff Product Marketing Manager

San Diego, California, United States; Seattle, Washington, United States

Impinj is a leading RAIN RFID provider and Internet of Things pioneer. We’re inventing ways to connect every thing to the Internet — including retail apparel, retail general merchandise, healthcare items, automobile parts, airline baggage, food and much more. With more than 100 billion items connected to date, and multiple Fortune 500 enterprises around the world using our platform, we solve for a better understanding of our world. If it’s a thing, we’re working to connect it. Join Impinj and help us realize our vision of a boundless IoT— connecting trillions of everyday items to the Internet. 

Role Overview:

Impinj is seeking a Staff Product Marketing Manager to drive the go-to-market strategy and positioning for our portfolio of market-leading RAIN RFID endpoint ICs (tag chips), as well as the labels and tags our partners create from those products to connect everyday items to the Internet.

This role combines technical expertise, market insight and cross-functional collaboration to drive adoption, revenue growth, market differentiation, and brand visibility in a highly competitive industry. You will work closely with product management, sales, market development, and corporate marketing to ensure seamless integration of product strategies and marketing initiatives. The ideal candidate understands wireless IoT technologies and semiconductor markets and has proven experience delivering go-to-market programs that accelerate adoption of IoT products and solutions.

What you will do:

  • Own the strategy and execution of product marketing initiatives for Impinj Endpoint ICs that drive adoption and revenue growth, including go-to-market planning, messaging and positioning, product launches, and partner enablement tied to key product milestones
  • Create compelling product positioning, messaging, and content that clearly communicates the value of our products and partner solutions to technical and business audiences in the wireless, telecom, and IoT sectors
  • Plan and execute new product launches in collaboration with corporate marketing, sales, and product teams, ensuring alignment with business objectives
  • Develop technical sales enablement tools, presentations, and product training in collaboration with sales and partners to drive customer adoption and retention
  • Collaborate with our partner ecosystem to develop technical marketing content, webinars, and product trainings
  • Analyze market trends and competitive insights to inform positioning and go-to-market strategies
  • Support internal enablement by training sales and customer-facing teams on product messaging and positioning

What you will bring:

  • 8+ years of product marketing, technical marketing, business development, product management in the semiconductor or wireless technology sector
  • Bachelor’s degree in engineering, technology, or related field
  • Ability to quickly understand and apply emerging technologies to business strategy
  • Strong technical expertise combined with business acumen and strategic thinking
  • Demonstrated success collaborating across cross-functional teams to drive execution for complex, technical products
  • Critical thinking and problem-solving skills to navigate sophisticated market dynamics
  • Proven experience in delivering impactful messaging, positioning, and marketing collateral
  • Excellent communication, presentation, and influencing skills across internal teams and external stakeholders
  • Willingness to travel up to 20%, including some international travel

Compensation & Benefits:

The benefits listed below may vary depending on the nature of your employment with Impinj and the country where you work.

The typical base pay range for this role across the US is $115,000 - $190,000. Individual base pay depends on various factors such as complexity and responsibility of role, job duties, requirements, and relevant experience and skills. Both market wage data and the mid-point of the pay range is reviewed and used as the starting point for all new hire offers. Offers are made within the base pay range applicable at the time.

At Impinj certain roles are eligible for additional rewards, including merit increases, annual bonus and stock. These awards are allocated based on individual performance. In addition, certain roles also have the opportunity to earn sales incentives based on revenue or utilization, depending on the terms of the plan and the employee’s role. US based employees have access to healthcare benefits; a 401(k) plan and company match among others.

For a more comprehensive list of US employment benefits, click here. 

US Export Controls:

This position has access to technologies or data subject to U.S. export control regulations. Under these laws, the release or transfer of export-controlled items or information to individuals who are not classified as "U.S. persons" (as defined by Immigration & Nationality Act) may require prior authorization from the U.S. government. We may require additional documentation related to national identity to determine whether an export compliance license is required for any export-controlled items. This information is requested solely for the purpose of complying with U.S. export control laws and will not be used for other purposes. Learn more about export compliance here.

Why work at Impinj:

Know you’re making a difference. Competitive benefits. Support for remote work or a desk with a view. Weekly Q&A sessions with our executive team. Impinj provides an environment that fosters openness and innovation and is developing technology that delivers a positive impact on the world. Collaboration and teamwork are highly valued, and accomplishments are duly celebrated. We have an open paid time-off policy paired with a respect for work/life balance. Our headquarters is located in Seattle with spectacular views of the Olympics, Lake Union, and Mt Baker, which can be enjoyed from our rooftop deck. Our Brazilian site is in Porto Alegre, Rio Grande do Sul state, at “Tecnopuc,” a technology park that offers a very nice workplace for the development of groundbreaking technologies. Impinj is committed to creating a diverse and inclusive work environment and welcomes applicants from all backgrounds.

We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Create a Job Alert

Interested in building your career at Impinj? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...
Select...
Select...
Select...

Learn more about export compliance here.

Select...
Select...
Select...

Purpose: At Impinj, we are committed to using technology to improve our processes while maintaining the highest standards of integrity and fairness. This policy outlines the permitted uses of artificial intelligence (AI) in our recruitment process for both candidates and our hiring teams.

How Impinj's Recruiting team uses AI:
1.    Interview Scheduling: AI-powered scheduling tools may be used to coordinate interview times between candidates and interviewers. This ensures a more efficient and convenient scheduling process for all parties involved.
2.    Skill Assessments: AI-based assessments may be used to evaluate specific skills relevant to the job. These assessments are designed to provide an objective measure of a candidate's abilities. Results from AI assessments will be considered alongside other evaluation methods to ensure a comprehensive review of each candidate.
3.    Interview transcription: With a candidate’s verbal consent, we may use AI to transcribe and summarize our interviews to reduce reliance on manual notetaking during an interview.

Candidate Expectations:
•    Preparation: We encourage candidates to use available resources for preparation. This includes conducting online research, engaging with professional networks, and asking clarifying questions.
•    Live Interviews: Candidates may not use AI to supplement their performance during live interviews, complete take-home assignments, or for sample work submissions, unless explicitly instructed or agreed upon by a member of the Impinj Recruiting team prior to the live interview or otherwise in advance of the assignment. We want to see your independent ability to think and perform. 

Impinj reserves the right to disqualify candidates based on the necessary skills and qualifications for the role(s) in which they’ve applied. If a candidate is reasonably suspected to be using AI during without pre-approval by a member of the Impinj Recruiting team, the candidate may be invalidated for the role.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Impinj’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.