Media Planner
Company Overview
Founded in 2010, we’ve been recognized as a "Best Places to Work" and have offices in the US (Boulder), UK (London) and India (Chennai). However, we are a remote-first company with employees across the globe! Today, we are a leading B2B marketing provider that offers two distinct solutions:
Integrate
Lead management & data governance SaaS platform for marketing operations and demand marketers. The Integrate platform makes every lead clean, compliant, and actionable, freeing enterprise B2B marketers from bad data and operational headaches so they can focus on what matters: generating revenue.
Pipeline360
Media solutions that combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance.
Our Mission
- Integrate: exists to make your lead data marketable so you can drive pipeline.
- Pipeline360: exists to make the unpredictable predictable.
Why us?
We are an organization of integrity, talent, passion, and vision with a long track record of growth, customer success, and a commitment to driving leading innovation and delivering world-class customer experience.
What We Do: The Delivery Operations team is at the heart of driving value for our customers. Our focus is to support the delivery of programs as well as delivery partners. We partner with customers to launch strategies, provide readiness planning, media partner onboarding, media plans, assets, and timeline reviews. We provide campaign monitoring and optimization as well as reporting and guidance to ensure optimal execution and reporting.
What You Do: The Media Planner is responsible for the success of assigned accounts and their respective Integrate Marketplace campaigns. Focusing on exceptional performance, the Media Planner will be a liaison between the Integrate Marketplace Sales and Delivery Ops Teams as well as their respective clients to ensure proper execution, completion of campaigns, and communication between all parties. In partnership with the Content Syndication Strategist, they will participate in the scoping of all programs for their assigned accounts and provide strategic recommendations to internal and external stakeholders alike, using their domain knowledge to offer continued feedback related to program performance and optimizations.
Your Core Competencies:
Account Management, Organizational skills, Reporting and Analysis, Pre-Sale Support, Customer Success, Digital Marketing
What You’ll Do:
- Evaluate RFPs and provide recommendations to internal teams.
- Manage RFP Bidding Portal activity.
- Support the pre-sale strategy of Marketplace programs through partnership with the Content Syndication Strategist(s).
- Provide recommendations on program types to best support the goals of each customer.
- Provide exceptional support to all stakeholders; advertisers, media partners and solution providers via email, phone, and customer system of record (Salesforce)
- Contribute to Integrate’s success from day one on a mission to become an industry expert.
Experience:
- Bachelor's Degree preferred or equivalent work experience
- Requires 1-2+ years with B2B-focused experience (preferably at a publishing company or agency) in a campaign manager, project manager or marketing ops role.
Skills:
- Ability to manage multiple projects simultaneously
- Proven critical thinking skills, with the ability to prioritize under pressure
- Comfortable in a high-volume, fast-paced environment, with a desire to grow
- Clear communicator with excellent written, verbal, and effective listening skills
- Works independently on highly complex, unique, or custom campaigns
- Impeccable attention to detail
- Follows all best practices and acts as a mentor to newer team members
- Ability to drive conversations related to operational needs of internal and external stakeholders
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