
Vice President, CPG
About Ketchum
As a global communications consultancy with 100 years of experience, Ketchum is a trusted partner who is equal parts creative and analytical. Ketchum is a place where all perspectives and points of view are welcome and encouraged. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients. We work with the world’s leading brands, emerging start-ups, and everything in between. We are beyond proud to have created some of the most celebrated and award-winning campaigns in our industry. We’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.
We encourage our employees to be curious, brave, inspiring, and a force for good. Let’s talk. Come belong at Ketchum!
Overview:
We are seeking a Vice President to add to our dynamic Consumer Package Goods team.
About the job:
The ideal candidate has experience leading innovative communications campaigns, significant experience working with other marketing disciplines as part of an integrated team, and strong client and people leadership skills.
- Provide senior-level account and program-specific planning and supervision for accounts.
- Develop creative and innovative PR ideas and/or access teams to deliver these ideas to the client based on their needs. Ability to push the envelope and take some risks to push client PR to the next level. Plan approach must be holistic in nature, accounting for all elements of the PR toolbox across traditional, social, and new media opportunities.
- Exhibit strong communication and presentation skills to effectively articulate ideas to clients, colleagues and others.
- Understands trends in communications, pop culture, and new media and can help shape programs that are right for the clients’ core target audiences.
- Serve as the strategic liaison among client, account team, and agency management.
- Serve as senior contact and counselor for clients, demonstrating in-depth knowledge of clients’ business; anticipate and address client needs.
- Lead the execution of programs developed and sold through the planning phase; motivate team members by promptly reviewing work and providing constructive feedback; encourage teams to take advantage of training and development opportunities.
- Serve as a hub, connecting the right specialists and resources across the agency and with outside vendors to work effectively and in the best interests of client(s); maximize the agency’s network of resources to enhance client services.
- Able to proactively share a vision for the account direction and to inspire the account team to achieve it.
- Creatively troubleshoot clients’ problems as they arise; seek senior management input and apply the resources from Ketchum whenever appropriate.
- Begin to build a leadership role in outside organizations to increase Ketchum’s visibility in the marketplace and create new or incremental business opportunities.
- Manage account financials, including accurate budget creation, allocation, and control. Ensure budgets are accurate when presented to clients, manage our scope of work within those budgets, and utilize the budget tracker to ensure we stay on track.
- Ensure team billability and account profitability.
We’re looking for required skills, which can be acquired through any combination of education and experience. Diversity of thought and background is encouraged. Typical qualifications include:
- At least 9+ years of experience in agency and/or corporate public relations experience
- Proven track record in leading accounts and growing business
- Direct experience in building and managing teams
- Ability to work in a multi-faceted, fast-paced environment
The salary range for this position is $120,000 to $140,000. This position may be bonus eligible depending on individual employee performance and Ketchum business performance. The salary of the finalist selected for this role will be based on a variety of factors, including but not limited to, education, years of experience, past training, skills and abilities of applicant, internal equity and local geographic market data. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. #LI-Hybrid
What We Offer
- Hybrid Workplace: Three days a week in the office
- Robust benefits program, effective within 30 days of hire
- Paid maternity/paternity leave
- Family Forming Benefits
- Employee Recognition Program
- Generous paid time off includes vacation, wellness, and extended holiday schedule
- Various development opportunities to enhance personal and professional life
- Tuition reimbursement
- Monthly Cell Phone & Wi-Fi reimbursement
Interested? We’ve got an opportunity for you.
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