Senior Omnichannel Commercial Manager

About Liquid I.V.

This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.

We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.

Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.

About our Team:

We are a world-class team of innovators and passionate change-makers, looking to develop transformative hydration solutions and make a meaningful impact on the world around us.  

At Liquid I.V., we are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.    

Our team members enjoy a flexible and inclusive working environment, a highly collaborative and innovation-forward culture, generous benefits and perks that empower employees to champion their wellbeing every day, as well as an infinite supply of Liquid I.V. for extraordinary hydration. 

About the role:

The Sr. Omnichannel Commercial Manager will be a member of the LIV eCommerce and media team reporting to the Sr. Director of Ecom. This manager will lead Liquid I.V.’s integrated omnichannel strategy and be responsible for establishing and strengthening our presence on all ecommerce omnichannel platforms by understanding each channels shopping experience and their customer. They will lead retail ecommerce strategy in partnership with our retail sales team and be responsible for owning external engagement with our customers.

Functions and duties of this role include, but not limited to:

• Collaborate with cross-functional teams, including sales, ecommerce & marketing, to align and optimize channel strategies and tactics to achieve the commercial objectives.
• Develop full-year strategic growth marketing/promotional plans on all omnichannel platforms alongside LIV’s Omnichannel Media Manager
• Monitor and analyze channel performance, customer engagement, and market trends to identify opportunities for improvement and growth.
• Influence the selection, implementation, and ongoing optimization of digital platforms, tools, and technologies to support the omnichannel strategy.
• Develop and implement a robust measurement and reporting framework to track the effectiveness of omnichannel initiatives and inform data-driven decision-making.
• Work side by side with our Paid Media Manager on successful strategies to increase sales, define KPIs and effectively optimize channel execution.
• Develop customer facing sales strategies.
• Embed Omnichannel thinking into key processes: S&OP, Reporting Cycles, BMI Planning, AOP, etc.
• Manage Liquid I.V.’s PDPs & storefront page to drive sales and conversion.

Qualifications:

• Bachelor’s degree in business, marketing or related field required.
• 5+ years of eCommerce & Retail experience required
• 3+ Years of Omnichannel ecommerce experience required
• 1+ years of managing a 1+ direct reports
• Experience working with brick-and-mortar retail partners, with the ability to effectively communicate traditional retail objectives while translating them into eCommerce strategies
• Strong organizational and teamwork skills, and ability to multi-task
• Eager to take smart risks and champion new ideas
• Ability to analyze and propose data-driven solutions, with exceptional attention to detail
• Strong communication and interpersonal skills, specifically with cross-functional stakeholders
• Ability to influence key stakeholders
• Ability to analyze and interpret web data/statistics
• Experience using MS Office including Excel, Outlook, PowerPoint, Word
• Excellent communication, leadership, and stakeholder management skills
• Strong ability to coach, grow talent, understanding of training and development programs, performance management, and building capabilities within the team for both short and long-term career growth

What We Give:

• 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).
• A 401k plan with company match, short and long-term disability coverage. 
• A generous PTO and sick policy that includes 13+ paid annual holidays. 
• Wellness classes (fitness, mental health, nutrition, finance, etc.). 
• An Employee Assistance Program, including membership for guided meditation for all employees. 
• Monthly tech and wellness reimbursement. 
• An infinite supply of Liquid I.V. for endless hydration!  

Work Environment:

• This role can be based either in Minneapolis, MN or Bentonville, AR -REMOTE with flexibility for travel and industry events. Liquid I.V. strives to support and create a flexible working environment. 

Candidates must be authorized to work in the United States without sponsorship. The compensation band for this position is $126,100 - $160,000 annually. The exact salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget. The listed range is applicable only to the annual base salary and does not include additional perks, benefits, or applicable bonus eligibility comprising the total compensation package.

This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V.

We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.

Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.

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