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Content Manager

New York, NY

About Us

At Litify, we’re revolutionizing the Legal industry by being the platform powering legal’s top performers. As a trailblazer in legal technology, Litify delivers an all-in-one legal operating solution built atop Salesforce that empowers law firms and legal departments to achieve consistent success by continually standardizing, measuring, and improving their legal operations.

Our mission is clear: to deliver better business outcomes to our clients, so they can focus on delivering the best legal service and outcomes to their clients. 400+ enterprise businesses and 55K+ legal professionals trust Litify to amplify their impact with innovative technology and service that stands the test of time.

Backed by Bessemer Venture Partners, Litify is proud to be recognized as one of Inc. 5000 and Deloitte Technology Fast 500’s fastest-growing private companies in America along with numerous awards for its unparalleled software. With offices in the vibrant cities of New York and New Orleans, we’re at the heart of legal innovation.

About the Role

Litify is looking for a creative and detail-oriented Content Manager to join our Marketing team. Reporting to the Senior Content, Comms & Brand Manager, this role will be instrumental in crafting, editing, and managing content across multiple channels to engage our audience and drive brand awareness. The ideal candidate is a skilled writer, strategic thinker, and collaborative team player who thrives in a fast-paced environment.

Key Responsibilities:

Content Creation & Strategy:

  • Develop and execute content strategies that support Litify’s brand and marketing goals.
  • Write, edit, and optimize various types of content, including blog posts, eBooks, case studies, and other long-form content.
  • Conduct industry research to generate innovative content ideas that align with Litify’s messaging and business objectives.
  • Collaborate with internal teams, stakeholders and subject matter experts to ensure content is informative, engaging, and impactful.

Video Content & Podcast Management:

  • Lead the planning and execution of video content, working with freelancers and internal teams to ensure high-quality production.
  • Manage the potential relaunch of a Litify podcast, including scheduling, recording logistics, and freelancer coordination for editing and promotional assets.
  • Oversee video content production for key events and initiatives to ensure content is effectively edited and repurposed.

Content Management & Optimization:

  • Own and manage content updates across the Litify website, ensuring all materials are current, engaging, and follow SEO best practices. Familiarity with Webflow is a plus.
  • Maintain and oversee the editorial calendar for the blog, coordinating with freelancers, an SEO agency, and internal stakeholders.
  • Continuously analyze and optimize website content to enhance user experience and engagement.

Social Media & Employee Advocacy:

  • Develop and execute a social media strategy for Litify’s platforms (LinkedIn, Facebook, Instagram, X) to drive engagement and community growth.
  • Implement a social-first approach, leveraging innovative content formats such as videos, reels, and interactive posts.
  • Manage Litify’s employee advocacy program via Sprout Social, maintaining fresh content, engaging employees through weekly newsletters, and driving participation with monthly incentives.

Content Distribution & Campaign Support:

  • Support integrated marketing campaigns by developing compelling email and ad copy that aligns with content initiatives.
  • Ensure content is effectively distributed and leveraged across multiple channels, including social media, email, and paid marketing efforts.
  • Monitor content performance and engagement metrics, using insights to refine and improve strategies.

Industry Insights & Continuous Improvement:

  • Stay informed on industry trends, competitive landscape, and best practices in content marketing and social media.
  • Identify opportunities for content innovation and leverage emerging tools and strategies to enhance Litify’s brand presence.

Qualifications & Skills:

  • 3+ years of experience in content marketing, content management, or a related field.
  • Exceptional writing and editing skills with a strong understanding of content best practices.
  • Experience managing social media platforms and executing content strategies.
  • Knowledge of SEO principles and content management systems (Webflow experience is a plus).
  • Strong organizational and project management skills, with the ability to oversee multiple initiatives simultaneously.
  • A passion for storytelling, audience engagement, and brand-building.

This role provides an exciting opportunity to lead and expand Litify’s content strategy, playing a key role in how we engage our audience and enhance our brand presence. If you are a creative and strategic content professional looking to make an impact, we’d love to hear from you!

Disclosure:

The estimated base salary pay range for this role is $90,000-100,000. You may also be offered a bonus and benefits.

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide. 

Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skill set, and balancing internal equity relative to peers at the company.  

The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated to you as a candidate.

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